RECENT POSTS of SAATCHI & SAATCHI / Bettina Tetens, SORTED BY DATE
Rethink your business. For the business segment of TELEKOM in the ‘Internet of Things’, Delia BAUM c/o KELLY KELLERHOFF produced ad motifs in Berlin for the ‘Kiosk of Things’ with testimonial Luca. The new corporate division of Telekom was created to help companies maintain their machines both proactively and remotely in order to prevent downtimes, to track their products and vehicles continuously, to optimize processes, and to establish new business models as well as digital services – all while protecting the environment.
TELEKOM : “The example of Luca’s Kiosk in Berlin goes to show how traditional business models can get fit for the future with the Internet of Things, a bit of imagination and the right partner. Whether in production, the automotive sector or when it comes to logistics: Just like Luca, many companies can benefit from the IoT – regardless of size or sector. From just-in-time supply chains and no-contact payment to smart sensor technology and spot-on asset tracking,...