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The motifs presented here for SETRA are the result of high-end teamwork. Concerted action to create the full-CGI image spread came in particular from the agency Preuss und Preuss, Mondlicht Studios, Stefan Eisele Post Production, and photographer Igor Panitz.
“Thanks to the successful collaboration and the honed skill set, these images became a graceful addition to the brand communication for the outstanding Setra TopClass, ComfortClass and MultiClass.” Stefan Eisele.
The bus brand SETRA of Daimler Truck AG is distributed in Europe in the Daimler Buses division through the company subsidiary EvoBus. The initial owner of the brand was Kässbohrer Fahrzeugwerke GmbH which built buses under the brand name Kässbohrer Setra until the company experienced financial difficulties and was forced to sell the bus and coach division to the then Daimler-Benz AG in 1995. The name Setra is derived from the German word for self-supporting. The entire spectrum of omnibuses of the Setra brand is...