News // 3 News by thjnk AG

featured by Studio Dirk Weyer : STUDIO DIRK WEYER presents ‘Inspired Through Life’ - a new IKEA campaign for thjnk

With the thjnk campaign ‘Inspired Through Life’, the furniture retailer wants to present the positive sides of change. The new campaign was realized by DIRK WEYER. Art Director was Armin Hassanzadeh, and art buying was in the hands of Laura Früchtenicht. Set design came from Kirsten Gabarde, and post was taken care of in-house at Studio Dirk Weyer.
28.08.2023 show complete article


featured by MARC AND DAVID : AUDI x FC BAYERN MÜNCHEN, represented personally by Sadio Mané, Leroy Sané, Matthijs de Ligt, Alphonso Davies and Ryan Gravenberg – photographed by MARC AND DAVID

Sadio Mané, Leroy Sané, Matthijs de Ligt, Alphonso Davies, Ryan Gravenberg – AUDI called upon them – and didn’t have to ask the soccer stars of FC BAYERN MÜNCHEN twice. Against the impressive backdrop of their home stadium Allianz-Arena in Munich, the athletes stood in front of the camera of photographer duo MARC AND DAVID.

“For us as soccer fanatics, an absolute childhood dream came true when thjnk Hamburg asked us to photograph some of the biggest stars of FC Bayern München for AUDI.” MARC AND DAVID.

“The partnership between Audi and FC Bayern was established in 2002. The driving force behind this successful collaboration is the unflinching will to win, the goal of being the best in one’s class – aspirations that both brands share. In the future, we will expand our strategic cooperation in the areas of electrification and sustainability even further, to the ultimate benefit of fans and customers. The ground rules of this successful partnership remain unchanged: trust, reliability and integrity.” AUDI.

The commissioning agency was thjnk with creatives Kaloyan Yanev (CD), Jan Altmann (AD) and Art Buyer Laura Früchtenicht.

GoSee :
21.02.2023 show complete article


featured by Studio Dirk Weyer : ‘Inspired By Life’ - IKEA OOH campaign by DIRK WEYER for thjnk Berlin

IKEA offers inspiration and support for the changes in life at home – no matter how big they might be. The new communication platform “Inspired By Life” shows the chances, big and small, behind each change. IKEA learns from life in order to inspire how we live – according to the message of the campaign. DIRK WEYER photographed the IKEA campaign for thjnk Berlin (Creative Director: Stephan Nürge, Art Buyer: Laura Früchtenicht, Producer: Carolin Sonnenschein).

The out-of-home motifs show the role IKEA can play in the ever-changing and growing lives of consumers. From a single bed to a children’s bed, from a chair for kids to a wing chair.

30.11.2022 show complete article