STEFFEN JAHN reenacted the first drive of a Porsche in America with the PORSCHE 356 – the first production model built by Porsche back in 1948. After landing in the port of Brooklyn and going ashore, it made its way over the Queensboro Bridge to Manhattan, directly to the former showroom of Max Hoffman.

The Queensboro Bridge, officially the Ed Koch Queensboro Bridge since April 2011 and often endearingly referred to as the 59th Street Bridge by locals, is a cantilever truss bridge over the East River in New York City. It connects the Upper East Side between 59th Street and 60th Street in the borough of Manhattan with the Queens Boulevard in Long Island City in Queens, passing over Roosevelt Island.

A native of Austria, Max Hoffman arrived on the East Coast of the United States as an immigrant in 1941. In 1947, he opened his showroom on Park Avenue in New York, where he began importing and selling European automobile brands, including Porsche.

To make the Porsche 356 more popular,... more