News // 10 News by Valerie Opitz

featured by Frithjof Ohm incl. Pretzsch : The New Golf – Made by Life. Made for Life. We have the results of the VW GOLF shoot by FRITHJOF OHM INCL. PRETZSCH in South Africa for you here on GoSee

“Here is a further part of our Golf adventure in South Africa where we got to shoot the complete artwork for the next generation of an absolute automotive icon, the VW Golf – celebrating its 50th anniversary, by the way. It turned out to be an absolutely inspiring collaboration with Volkswagen, DDB Berlin, and DDB Paris. The pretty unconventional and authentic outcome gives happy vibes and makes us celebrate as well,” FRITHJOF OHM INCL. PRETZSCH tell GoSee.

CREDITS
Client: Volkswagen AG
Production: Cape Town Productions
Advertising Agency: Team Voltage DDB Berlin/Paris
Creative Director: Heitor Buchalla + Jonathan Baudet-Botella
Art Director: Stefanie Berkmann
Art Buyer: Valerie Opitz
Producer: Matthias Pretzsch
Post Production: Dock2Studios GmbH
Styling: Jacqueline Ziesmer + Kim Warrington
Hair & Makeup: Joanna Butt
Props: Camilla Crafter
Photographer: Frithjof Ohm

 
16.07.2024 show complete article

 

featured by Frithjof Ohm incl. Pretzsch : The photography & producer team FRITHJOF OHM INCL. PRETZSCH stage the new Golf GTI for VOLKSWAGEN

The new VOLKSWAGEN GOLF GTI is out – and we present you the very first artwork for it! This icon of the automotive industry embraces lifestyle, diversity and, of course – fun. And that not only behind the wheel.

Photos for the GOLF GTI campaign were shot by FRITHJOF OHM INCL. PRETZSCH in Cape Town, South Africa.

“Just the first part of this very special production where we got to shoot the full artwork for the next generation of this absolute automotive icon, which turned out to be a very inspiring collaboration with Volkswagen, DDB Berlin & Paris.” Frithjof Ohm.

The campaign was produced on location by Cape Town Productions.
 
06.06.2024 show complete article

 

featured by Cape Town Productions : CAPE TOWN PRODUCTIONS : the new VOLKSWAGEN GOLF GTI, photographed by FRITHJOF OHM incl. PRETZSCH in the Mother City

The new VOLKSWAGEN GOLF GTI looks terrific just about anywhere – like here, for instance, right in front of a Take-Aways sign, staged by transportation and lifestyle experts Frithjof Ohm incl. Pretsch. The feel-good campaign was photographed on location in Cape Town, widely referred to as the Mother City.

“Cape Town has such a great diverse talent pool and really are spoilt for choice. Great vibes on set and smiles all round. It’s not work when you are having this much fun!” Gavin Levy, Cape Town Productions.

The full force of creative direction came from Brazilian Heitor Buchalla as well as Frenchman Jonathan Baudet-Botella. Art direction by Stefanie Berkmann and Faye Schroder. Producer: Valerie Opitz for VOLTAGE OMC / DDB BERLIN GMBH.


CREDITS
Photographers Frithjof Ohm incl. Pretsch
Producer Valerie Opitz for VOLTAGE OMC / DDB BERLIN GMBH
Styling Jacqueline Ziesmer
Local Styling Team Kim Warrington
Props by Camilla Crafter
H&M by Joanna Butt of Sixlove artist Management
Production Company CAPE TOWN PRODUCTIONS

 
06.06.2024 show complete article