Blogs // 1 Blog by Toro Images Production
POWERADE'S NEW LOOK BY TORO
© // 6 files
show complete blog
Every drop of sweat from our team to give Gatorade a new look.
Photographer and producer Ulises "toro" da Silva was in charge of Powerade's new print campaign. Testing real amateur athletes beyond their limits throughout a series of hard workout routines for several hours allowed him to capture the real expressions of physical effort and mind triumph. This is a great new message from Powerade® and a very rewarding campaign for TORO.
