News // 153 News by GoSeeAWARDS
Exciting times in the visual media. Our world, first perfected by post production and CGI, now finds itself in the middle of the next quantum leap in photography. We deliberately chose ‘AI Meets Reality’ as our topic for the GoSeeAWARDS – to not separate the two, but instead give the creatives and also our jurors, from the areas of creation, art buying and fashion, the chance to decide for themselves. Just how much reality and how much AI did the photographers and visual artists see fit, and which works in the end turned out to be the favorites of our expert jury?
Coming out on top this year as the clear winner are SYNCHRODOGS c/o SHOTVIEW, who have been walking the line between real und fictive worlds with their highly imaginative visual language for quite some time. Their ‘Overture’ project visualizes the fusion of humans and technology by combining the artwork of Synchrodogs, from over 15 years, to create a digital interpretation using AI tools. It is aimed at juxtaposing traditional/well-known with progressive/innovative ways of making art. Synchrodogs – a duo made up of Roman Noven and Tania Shcheglova from Ukraine – have been exploring topics such as environmental mindfulness and the complex relationship between humans and nature since 2008.
Silver goes to CASPAR JADE, the AI alter ego of portrait photographer Hannes Caspar, who is known for his skillful subtle use of the new tool. “AI technology has made it possible for me to express myself creatively in a different way. It is the computer that generates the images, but I make the many small decisions that have a significant impact on the effect of an image.” says Caspar/Hannes.
Sharing third place are visual artists GRIT WOLANY and MAMA TANGY AI. Swiss Art Director GRIT WOLANY has a background in communication design with advanced training in strategy und digital ethics. Grit : ‘Buy Myself Flowers’ explores new visual languages of generative AI. Is it possible to find new interesting aesthetics besides the stereotypical AI look?
MAMA TANGY AI from London presents in her skin series ‘Masterpiece’ a unique fusion of creativity and AI. It explores the human shell, sewn together from fragments of skin with visible scars, and does without hyperrealistic beauty motifs.
Our PUBLIC VOTING this year was decided in favor of Photographer and Director MONICA MENEZ. “I began an exciting chapter about a year ago: I started to explore artificial intelligence, and particularly, images generated with AI. I set out to use this innovative technology to expand my own visual language. As an artist with a minimalist style, I searched for ways in which AI could aid me in bringing my visions to life in new and unexpected ways. I got mixed results at first. Some of the early images I generated with AI were far from what I would call minimalist imagery. They were either overladen or failed to achieve the feeling of simplicity and clarity I had been aiming for. However, with a little patience and relentless fine-tuning, the AI started to create works that were similar in style to mine. Meanwhile, AI has become a part of my creative process I wouldn’t want to do without. It enables me to push boundaries and take my artistic vision to levels which had seemed unachievable until now.”
We would like to thank all participating artists for their submitted work and ideas, but also our jury members for their time and expertise. The winners along with the TOP20 will be featured on www.GoSeeAWARDS.com for the duration of one year.
02.05.2024
show complete article
Loved by all - PUBLIC VOTING for the GOSEEAWARDS 2024 is now open. Cast your vote via the link below :
GoSee.NEWS/AwardsPortfoliosPublic
Themed upon the topic of ‘AI MEETS REALITY’ this year, both the works submitted as well as thoughts on the subject have been quite interesting indeed. We have a few voices from our 20 lucky shortlist artists for you :
Steve Marais : A.I. MEETS REALITY, A MATCH MADE IN HELL // BY STEVE MARAIS “The romance between Artificial Intelligence and Reality is, in my experience, doomed. While AI has made strides in enhancing creative processes, it struggles to replicate the depth and authenticity of human expression. Let’s imagine AI and Reality both swipe right for each other.
Their initial chats are flirty, but not filthy (AI doesn’t allow that), and they plan a date. AI arrives at the café ready for everything, with meticulous conversation topics and data-driven icebreakers. Reality, however, shows up with humor and spontaneity, and an unpredictability that soon freaks out AI. Prompts go awry, despite AI’s best efforts to predict Reality’s preferences.
The date quickly takes a turn for the worse. AI’s calculated approach to romance clashes with Reality’s desire for passion, leading to awkward silences and misread cues. At the heart of AI’s rendezvous with Reality is its ability to assist in generating content, from music and art, to legal jargon and code. While AI streamlines the creative process, it often falls short of capturing Reality’s creative essence, rooted in personal experiences, emotions, and cultural influences. AI is also pretty boring. Reality tries to spice things up a bit, but suggestive language is strictly forbidden. Sensitive topics are blocked, aimed at protecting Reality from ‘inappropriate material’.
AI’s ecosystem is developed for ‘responsible use and inclusivity’, often at the cost of creativity and spontaneity. As the date sours, Reality becomes concerned about safety. Is AI potentially creepy? The question of AI’s danger is complex. While AI itself isn’t inherently dangerous, its development, deployment, and regulation pose potential risks. Mass job displacement due to AI-driven automation is a significant concern, particularly for workers in creative, administrative or routine-based jobs, potentially exacerbating catastrophic socioeconomic inequality. Data privacy is also a huge concern; AI relies on vast data mining.
As the evening comes to an end, it becomes increasingly clear that AI and Reality are, sadly, fundamentally incompatible. (ChatGPT actually assisted in writing the above.)”
Monica Menez : “I began an exciting chapter about a year ago: I started to explore artificial intelligence, and particularly, images generated with AI. I set out to use this innovative technology to expand my own visual language.
As an artist with a minimalist style, I searched for ways in which AI could aid me in bringing my visions to life in new and unexpected ways. I got mixed results at first. Some of the early images I generated with AI were far from what I would call minimalist imagery. They were either overladen or failed to achieve the feeling of simplicity and clarity I had been aiming for.
However, with a little patience and relentless fine-tuning, the AI started to create works that were similar in style to mine. Meanwhile, AI has become a part of my creative process I wouldn’t want to do without. It enables me to push boundaries and take my artistic vision to levels which had seemed impossible until now.”
Sibesiech : “In today’s world, where digital and real worlds are blending, the combination of artificial intelligence (AI) and traditional crafts is creating innovative art forms that change how we see everyday things. A striking example is the use of advanced AI by Midjourney to represent food in a style reminiscent of crochet crafts.
These images, from burgers to tomatoes, not only celebrate the diversity of our food but also showcase the creative potential of combining human and technological efforts. By merging AI with the art of crochet, we receive visual masterpieces that define a new aesthetic: tasteful and stylish.
They encourage us to think about the relationship between technology and craftsmanship, as well as between artificiality and authenticity. These works demonstrate how AI can push creative boundaries without losing the warmth of handmade art.”
Grit Wolany : “‘Buy myself flowers’ explores new visual languages of generative AI. Is it possible to find new interesting aesthetics besides the stereotypical AI look?”
“I am a visual artist exploring the area of generative AI based on curiosity, serendipity and playfulness. It’s all about experiments, exploration and observation. I develop my own techniques, processes and feedback loops in ‘collaboration’ with the algorithms and thus find unexpected subjects, details, tranquility, and beauty in the data. Everything in my life is source material.”
Find further thoughts on the submitted projects as well as exciting descriptions on our GOSEE AWARDS PUBLIC VOTING page. We can’t wait to see who you pick : gosee.news/awardsportfoliospublic .
26.04.2024
show complete article
Emma Modler, Art Buying Specialist, Co-Founder & Director of The CoLab Association from London – looks forward to attending UPDATE-24-BERLIN as a member of our GoSeeAWARDS Jury
It is with great pleasure that we welcome Emma Modler, top Art Buyer from London, as a member of our GoSeeAWARDS Jury – who will be attending UPDATE-24-BERLIN personally on 18+19 April 2024. Many of you may know her from The&Partnership in London where she was Head of Art Buying and responsible for the international campaigns of high-profile clients including Toyota, Natwest, Argos, British Gas, The Prince’s Trust, Mars, Lexus, and many more.
Emma is always in search of new talent that perfectly fits the brief for her projects. She has set out to do things differently, raise the bar with heart and soul, with the daring ambition to facilitate fearless creativity. We are delighted to introduce Emma and her new project here on GoSee – and, of course, had a few questions.
How did you get into art buying and how long have you been working on international campaigns as an art buyer/art producer? I fell into the world of advertising at the early age of 18 and was lucky enough to work with one of the industry’s leading art buyers, who gave me the grounding and training that has carried me through all these years of working as an art buyer and producer in many of London’s leading agencies.
What still makes your job so exciting for you? I love sourcing and commissioning talent for each project. And I still get a real buzz from being on set and seeing the production coming together. I feel very privileged to work with so many talented and creative people.
And now it’s time for something new. You have just launched your own business, The CoLab Association for art buying and production services. Can you tell us a little more about it? We are a small art production agency with the ambition to break the mold and facilitate fearless creativity. Backed by an efficient and agile model, our bold vision is to be the leading agency for art buying and production that fosters creativity and excellence in the industry.
We’re building a culture of collaboration, where attention to detail, creativity and dedication are our driving forces. Bringing together years of experience and a network of creatives to deliver our clients’ creative vision.
It’s all in the name – collaboration is everything. We’ve built successful relationships with clients and creatives, allowing us to connect the dots and bring clients the best and emerging talent for every project. As mentioned above, our team is agile, able to work at pace and adapt to the needs of each brief.
The CoLab Association offers you services including : art consultancy - artist research & commissioning - photography/footage research - post production - full-service production - on-set project management - CGI & illustration - animation…
You will definitely find out more about Emma and her new agency when you meet up for a personal conversation with her at UPDATE-24-BERLIN.
10.04.2024
show complete article
