News // 18 News by BEN & MARTIN
It’s always sunny in Barcelona. BAM photographed the new HYUNDAI i10 campaign in the Spanish metropolis for Innocean Worldwide with Creative Director Anna Berlin. Production was in the hands of GoSee member FALCA. Styling was taken care of by Natalie Schneider with hair & make-up by Katharina Nitzpon c/o NINA KLEIN AGENCY.
The result is a laid-back and sunny mix of transportation & people which perfectly stages the i10 and whets the appetite for more. Part 2 #shotbybam is coming soon on GoSee.
01.03.2021
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The first fully electric multi-purpose vehicle (MPV), aka people carrier, from Mercedes-Benz has space for up to eight passengers with an impressively extensive e-mobility concept. PREUSS & PREUSS presents the most elegant form of traveling sustainably in the campaign : the new EQV. To realize visuals, the agency based in Stuttgart and Berlin found the perfect partner in BEN & MARTIN, aka BAM.
With its narrative told in an emotional story, the campaign touches upon the needs of its target groups. The topic of e-mobility was staged with a sustainable and stimulating message to underscore the central idea “Make your move. For the next generation.”
Creation was in the hands of Creative Director Patricia Scheder and AD Maximilian Stengl from PREUSS & PREUSS, with art buying by Ellen Kleinbölting. Also on the team in Barcelona was production partner and GoSee Member FALCA. Styling came from Natalie Schneider, with hair & make-up by Katharina Nitzpon c/o NINA KLEIN, and RECOM was in charge of post.
22.02.2021
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The Hyundai i10 is a microcar built by the South Korean carmaker and is now on the market in its third generation which is available in four trim levels: Pure, Select, Trend und Style. For the launch, there was also an Intro version, and the campaign was photographed for the sporty & stylish compact car by BAM in Barcelona for Innocean Berlin.
FALCA: “Working once again with our good friends and frequent collaborators BAM (Ben & Martin), we produced their latest campaign for the Hyundai i10 right here in our beautiful hometown of Barcelona.” GoSee : hyundai.de//i10 & hyundai.com
29.08.2020
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