ANALOG / DIGITAL produced the eye-catching commercial ‘Team Green’ for REPAK. On commission for the Irish agency The Brill Building (ECD: Roisin Keown), it was realized by Executive Producer Tomasz Kosinski, Director & Motion Designer Mieszko Wiśniewski (TELEVISOR) and Sound Designer Dean Alexander Jones. Post production (incl. textures, motion, lighting, colors…) was in the hands of TELEVISOR c/o ANALOG / DIGITAL.
By the year 2025, the EU member states are obligated to recycle 65 percent of their packaging waste and at least 50 percent of plastic waste. Repak was founded in 1997 to help member businesses meet their legal obligation to recycle the packaging they place on the Irish market. It is REPAK’s goal to make Ireland a primary leader in Europe in terms of packaging recycling by 2025: Re-imagine a greener Ireland today.
Televisor offers an entire spectrum of skills in the areas of animation and computer graphics – 2D, 3D, VFX. What sets them apart is an excellent team of motion design specialists. Their R&D department writes custom tools, programs and plugins, and also creates games and applications from time to time. From advertising to music videos or film intros – their passion lies in adding new layers to enrich visual impressions for their clients and help them to create iconic visuals that are both powerful and recognizable.
Air up is declaring war on sugar-sweetened beverages : “air up® is so much more than a water bottle – it’s a hydration revolution. Our one-of-a-kind drinking system transports carefully-crafted ‘flavors’ through the mouth to the olfactory receptors, where your brain perceives the smell as taste.” AIR UP®
Sophie SCHWARZENBERGER c/o JULIA WALDMANN produced the film ‘Keep the Summer Alive’ presented here on commission for the agency Très Bien plus the corresponding campaign motifs for the innovative pod service with impressive taste solely through the sense of smell : “With air up®, you only drink water. Without sugar, without calories, without additives. That’s why our aroma pods are safe for people suffering from allergies or diabetes.”
Retronasal smell is the phenomenon that makes air up® even possible. It’s the technical term for a simple process – tasting with your nose. When you smell something, it passes through the throat to the olfactory center in the nose and is perceived by the brain as taste : “Mind-blowing, right? 80% of the tastes you experience are actually things you are smelling. The tongue may talk the talk, but it’s the nose that walks the walk when it comes to taste.” says air up.
GoSee : air-up.com & juliawaldmann.com
The latest Fall/Winter ‘22/23 campaign for kids label JAKO-O just kicked off with Miriam LINDTHALER’S new photos – ‘Back To School!’. For which she shot what she loves: self-empowered, high-spirited, and untamed children. She stood behind the camera as photographer and director. DOP was Victor Dubiel (production: Poke The Bear, styling & set: Schmizzi And The Kids, hair & makeup: Coco Ax, Supply: Prolight Rent).