A year has gone by, and we are all here once again – ready for a new round. Let’s go through new portfolios together that are full of inspiration, creativity and female empowerment.

So stop by, spark up a conversation, and let us discover new horizons together. Feel free to schedule a personal meeting, but you’re also more than welcome to come on the spur of the moment. We can’t wait to hear all the stories you have to tell !
 
17.04.2024 show complete article

Whether for a music video, a TVC for food, a fashion film or an animation, … you’ll find everything you need at UPDATE-24-BERLIN. Our GoSee event has long become a staple just as much for film as for photography.

It’s no secret : film and photography have been two sides of the same coin for quite some time – and crossover artists are always welcome – at advertising agencies or for advertising and fashion clients alike. UPDATE offers photography and film professionals the perfect platform to present what they do best.

Get inspired by the world of possibilities this opens for you as a visitor and meet the decision-makers and creatives at our salon at the place to be in Berlin : Telegraphenamt.

And if you’re interested in advertising your agency or services – we’ll be more than happy to make you a non-binding offer for a trade show booth.

UPDATE is the longest-running industry event of its kind connecting creative agencies and their clients in the real world. As part of the GoSee family, UPDATE reaches out to around 150,000 readers worldwide with its state-of-the-art NEWSLETTER – definitely the most exquisite audience in the industry.

GoSee : UPDATE-24-BERLIN  -- 18+19 APRIL 2024 -- TELEGRAPHENAMT, BERLIN MITTE.

*Accreditation for the two-day event is free of charge for ABs, CDs, ADs, direct clients, the press, … And now for the first time, photographers, stylists, directors, … can also receive accreditation for Friday free of charge via GoSee.
01.02.2024 show complete article

Linda Schaeffler is a photographer, art directrice and DOP from Berlin with a focus on sustainability, female energy, futurism & transformation : “For me, design means finding answers to the questions of our time. As an art director, I conceive and communicate ideas, and as a photographer & DOP, I give them a visual expression.” 

How openly the creative approaches the topic of AI is demonstrated in her elaborately detailed series, for which she received by far the most votes at the GoSeeAWARDS and thus won Gold.

“‘How to manage the impossible – AI vs human imagination’ – Will we grow up in a world with AI? How does it change our perception and our creative work as photographers and creatives? As we continue to live and evolve in this world, we must confront the reality that our future is uncertain, and that our relationship with AI will play a significant role in shaping that future.

We must also come to terms with the fact that the world we inherit will be shaped by the choices we make today, and that we must make wise decisions about how to integrate AI into our lives in a way that serves the greater good. This is the challenge of humanity in the age of post-humanism, where the lines between human and machine are becoming increasingly blurred. It is up to us to ensure that AI is developed and deployed in ways that are ethical, responsible, and ultimately beneficial for all of us.” Linda Schaeffler.

Sustainability and female energy are not only something you’ll find on Linda’s homepage but are a recurring theme throughout all of her work. The avowed team player designs visual worlds for companies such as Douglas, Adobe, Und Gretel, Sloggi, The Female Company or Femtasy – all quite happily and with conviction together with real people and genuine forms.

GoSee : lindaschaeffler.com & herspective.de/LINDA-SCHAEFFLER & GoSeeAWARDS.com
29.05.2023 show complete article