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Client | Caritas Schweiz |
Production | All on Production Zürich |
Advertising Agency | Serviceplan Zürich |
Art Director | Cinthia Stettler |
Art Buyer | Serviceplan Suisse AG / Nathalie Jakober |
Post Production | Recom/Thommy Saalfrank & Team |
Photographer | Christian Schmidt c/o Claudia Bitzer |
With its program ‘KulturLegi’, Caritas Switzerland enables people with a tight budget to also take part in cultural life. CHRISTIAN SCHMIDT c/o CLAUDIA BITZER teamed up with ServicePlan to photograph five motifs, in which he points out the various aspects of this offer. All photographed from a bird’s eye view, the motifs show people visiting a museum, doing sports or in a concert hall. In each motif, one person is highlighted who is able to...