BIRGIT STÖVER ARTISTS: TOAR AVNI for ABOUT YOU X ADIDAS X LENA GERCKE
 
 
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BIRGIT STÖVER ARTISTS: TOAR AVNI for ABOUT YOU X ADIDAS X LENA GERCKE

 

By using a mapping projection technique on a moving dolly, the graphic movements of winter were projected onto the square and onto the models. This is the first time a mapping projection has been projected onto a moving dolly, normally this technique is static. During high temperatures, the challenge was to create snow winter visuals and feelings.

 
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