News // 50 News by MARKUS MUELLER
The American online pharmacy Amazon Pharmacy was founded on November 17, 2020 and offers an innovative pharmacy service - initially only in the United States. For almost a century, customers have had to order and collect their medication from traditional retail pharmacies. This often involves waiting an average of 3 to 5 days for prescription medications to be prepared and dispensed. Amazon's new delivery service shortens the waiting time - and is revolutionizing the market.
The AMAZON PHARMACY campaign was photographed by Markus MUELLER c/o VISUALEYES ARTISTS, Zurich. The campaign focuses on the advantages of the service: no waiting times, you don't have to leave the house, you can keep track of your medication digitally.
Amazon Pharmacy announced plans to open pharmacies in 20 new US cities by 2025, nearly doubling the number of communities where customers can use the same-day medication delivery service. These cities include Boston, Dallas, Philadelphia and many more, meaning millions of people will be able to get fast access to medication.
“Speed and convenience are hallmarks of the modern experience patients will enjoy at Amazon Pharmacy....especially as we approach the winter cold and flu season, speedy delivery of medications like an anti-infective can mean the difference between a quick recovery at home or an extended hospitalization.” Dr. Vin Gupta, Chief Medical Officer of Amazon Pharmacy.
27.01.2025
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13.01.2025
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Being sick is terrible. But what makes the pain and suffering of illness even worse are the long lines, waiting rooms, inconsiderate people, endless forms to fill out, and all the appointments you have to go to just to get well again.
That’s where AMAZON HEALTH can help you. With the ‘You Are Not Here’ campaign, AMAZON HEALTH is presenting its digital solutions. And it doesn’t matter if you need a doctor’s appointment or medicine delivered. It is fast, digital and without the additional hassle.
The impressive motifs for the campaign were photographed by MARKUS MUELLER in Los Angeles. Production was in the hands of The Production Factory. To make a big splash, the campaign with motifs and films was launched across the USA.
An internationally sought-after photographer, MARKUS MUELLER is known for his sophisticated work in advertising, for renowned clients such as adidas, VW, Land Rover, O2, Hornbach, Mercedes-Benz, Walt Disney, Carlsberg, and Prime Video. In his commercial projects, he also strives to create timeless images that stand the test of time.
Markus has received multiple accolades for his work – including the Clio Award, Epica Award, and WPPED Cream Award, plus prizes at Cannes Lions, ADC Deutschland, ADC Europe, and D&AD London.
CREDITS
Client Amazon.com Inc.
Production The Production Factory
Advertising Agency AMAZON IN-HOUSE
Creative Director DAVE LORD
Art Director JASON TISSER
Producer Vivian Song
Post Production TREY Digital Studio / Elisabeth Winter
Styling KAIT LUSK
Set Design SEAN COSTELLO
Photographer MARKUS MUELLER
CREATIVE PRODUCER Chris Ritter
17.09.2024
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