The innovative cosmetics brand VENYA by founder Anja Bettin has been developed based on the model of our skin. This makes it possible, on the one hand, to absorb active ingredients particularly effectively because the nurturing lipids are close to our skin’s own – while, on the other, Biomimetic active ingredients activate the skin’s natural regeneration processes.

The beauty campaign presented here on GoSee was photographed by Muriel LIEBMANN c/o FREDA+WOOLF for the young cosmetics label VENYA.

“In close cooperation with cosmetologists and dermatologists, we have developed a highly effective series of skincare products that mimic the natural constituents of the skin according to the latest scientific findings. They are based on biomimetic high-tech active ingredients that sustainably promote and activate the natural regeneration processes of the skin. A crucial role for which plays the acidic pH of all formulas because the microbiome of our skin flourishes in an acidic environment. A balanced microbiome with the skin’s natural barrier intact are the foundation for healthy skin.” Anja Bettin, founder of VENYA.

Biomimetics is inspired by the skin and mimics its natural protective power to create innovative skincare products. Biomimetic skincare contains active ingredients that occur naturally in our skin, such as water, lipids, proteins, sugar, and mineral salts.

GoSee : venya.de
 
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