23.01.2025  •  Advertising NEWS

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'Sporting the unexpected' - the new NIKON Z6III in Action : Ray DEMSKI c/o UPFRONT Captures Boxing Match in a Mountain Cave .... and meet UPFRONT at UPDATE-25-BERLIN

For NIKON and Brands2Life, Ray DEMSKI c/o UPFRONT used the new Nikon Z6III to capture an extraordinary boxing advertorial in a mountain cave. “Ray captures the raw power and energy of each punch in the shadows. He showcases the passion of the boxers amidst the eerie allure of the cave, creating a larger, more thrilling story. Pay attention to his unusual angles and the use of light,” explains LEICA.

“The Nikon Z6III allows me to capture every punch and shadow precisely, turning the intensity of boxing in the ghostly depths of the cave into art,” says Ray DEMSKI c/o UPFRONT.

And meet UPFRONT in person on May 16th at UPDATE 25 BERLIN in the hip Telegraphenamt.
Creatives (AD, CD, AD, clients, ....) can register for the event free of charge via the UPDATE website.

GoSee : UPDATE.Salon

 
 
CREDITS
Client     Nikon Europe
Usage     Z6III campaign "Sporting the unexpected"
Advertising Agency     Brands2Life
Model     Ronny Dalmeida
Model     Misha Demski
Photographer     Ray Demski c/o UPFRONT Photo & Film GmbH

 
UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

 
UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

 
UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

 
UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

 
UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

UPFRONT PHOTO & FILM GMBH: Ray Demski for Nikon "Sporting the unexpected"

 



About UPFRONT PHOTO & FILM GMBH
Ever since its founding in 1998 by Frank Küppers, UPFRONT has lived out photography all the way - as agents and one-stop production house. Which means: we know the industry, we know the artists, we know where and how they match.

This adds up to: Better deals, better results. For everybody.

UPFRONT is proud to have developed a roster of unique talent over the years. We all love a good commission, but it’s really more than that: Artist management means supporting individual and sustainable growth. A wide creative range and a positive, personal work environment is what we get out of it.

What you get out of it? Amazing photos. Captivating films. Without the hassle. Across all media, agile and fresh. By a truly passionate and down-to-earth team, dedicated to full transparency. Team spirit and a respectful treatment of everybody involved are the basis of every project we approach.

www.upfront.de


GoSee : upfront.de

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