10.06.2024  •  Advertising NEWS

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‘Made to be prepared’ – the VICTORINOX brand campaign with stills by Lars BORGES c/o EMEIS DEUBEL for Publicis, Switzerland

VICTORINOX has further developed its brand positioning and is focusing entirely on being prepared in a new, global brand campaign. Whether pocket knives, luggage, kitchen knives, watches or fragrances: with products from VICTORINOX, you are always perfectly equipped for life’s everyday challenges.

Stills for the new campaign were shot by Lars BORGES c/o EMEIS DEUBEL, in a production by Stories AG Zurich.

Responsible at Publicis Zurich: Rob Hartmann (ECD), David Lübke (CD), Priska Meyer (Senior Art Director), David Voges (Senior Copywriter), Nico Yang (AD), Sandro Looser (Client Service Director), Irena Igić (Junior Account Manager). Responsible at Prodigious: Suzana Kovacevic (Integrated Producer / Head of Art Buying).
 
GoSee : emeisdeubel.com

 
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EMEIS DEUBEL: Lars Borges for Victorinox

EMEIS DEUBEL: Lars Borges for Victorinox

 
EMEIS DEUBEL: Lars Borges for Victorinox

EMEIS DEUBEL: Lars Borges for Victorinox

 
EMEIS DEUBEL: Lars Borges for Victorinox

EMEIS DEUBEL: Lars Borges for Victorinox

 
EMEIS DEUBEL: Lars Borges for Victorinox

EMEIS DEUBEL: Lars Borges for Victorinox

 
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