HIGHLAND PARK is celebrating nearly a quarter millennium in the whisky making business and invited actress Gwendoline Christie, widely notorious for challenging the norm, to experience their extraordinary home on the island in the northernmost reaches of the United Kingdom. And the production specialists from LS PRODUCTIONS were more than happy to assist the agency Alfred London in realizing this top-notch campaign.
British actress Gwendoline Tracey Philippa Christie became famous the world over through her role as Brienne of Tarth in the television series ‘Game of Thrones’. 1.91m tall and more beautiful than ever, Gwendoline also made an appearance recently as the teacher in the successful Netflix series ‘Wednesday’.
The Highland Park Whisky distillery is located in Kirkwall on the Orkney Island by the name of Mainland in Scotland, United Kingdom. The most northerly whisky distillery in Scotland, it has been owned since 1937 by Highland Distillers plc, which has been part of the Edrington Group since 1999. Also owned by the group besides Highland Park is The Macallan. The distillery itself is one of the most frequently visited destinations in Orkney.
“To bring our short film ‘Orkney Stories’ to life, we invited creative Gwendoline Christie to our Orkney Island home. We visited some of the historical iconic landmarks of the islands to experience the extraordinary nature of Orkney. Explore the locations captured in our film.” HIGHLAND PARK WHISKY.
Orkney is an archipelago consisting of the main island Mainland and around 70 smaller islands which belong to Scotland. It is located to the north of Caithness in view of the northern Scottish coast and separated from it by the Pentland Firth. Only seventeen of the seventy Orkney Islands are actually inhabited so there’s enough space for everyone up in the far north of the United Kingdom. Nestled on the island of Mainland lies the charming capital Kirkwall as well as the picturesque port town of Stromness.
For the ‘Orkney Stories’, Charlie Thomas was responsible for creation and directing. During his impressive career, meanwhile spanning more than 20 years, he has been responsible for marketing and branding for companies in the areas of fashion, art and design, e.g. as Visual Director for Alexander McQueen or even for Stella McCartney.
The spot was produced by Scottish production company LS PRODUCTIONS, which already produces for big names the likes of Valentino or even Bentley, enjoys the trust of Ed Sheeran and also has an otherwise quite impressive client list to show for.
The shoot took place in some of Orkney’s most striking and historical locations, for instance, at Aikerness Beach or The Broch of Gurness. “Aikerness Beach can be found on the northwest coast of mainland Orkney and boasts Caribbean-esque sands and sea, beautifully capturing the rhythm of the islands.” LS PRODUCTIONS.
Alfred London is the global communication agency for the Highland Park Whisky brand and responsible for global communication, consisting of strategy, content creation, brand and talent partnerships as well as events. The strategy and the action program are introduced in the key markets of Highland Park, including the UK, the US, China, France and Germany, and realized in cooperation with local agencies of the brand.
GoSee : highlandparkwhisky.com & lsproductions.com
CREDITS
Director Hannah Lynch
DOP Alex Reid, Tim Allan (1st AC)
Client Highland Park
Advertising Agency Alfred London
Creative Director Charlie Thomas, Greg Collins (Senior Account Director), Emily Levy (Senior Campaign Director), Christian Moehring (Art Director)
Styling Alison O'Brien
Hair Keisuke Terada
Makeup Daniel Sallstrom
Celebrity Gwendoline Christie
Photographer Annabel Elston
Talent Agent Francesca Blackburn & Ryan Molloy (Talent Manager)
Global Brand Sarah Ward, Tom Stacey (Global Assistant Brand Manager), Martin Markvardsen (Senior Brand Ambassador)
Production Service LS PRODUCTIONS Clare Murtagh (LS Producer), Sam Barber (LS Production Manager), Bert Dijkstra (LS Production Assistant)