Revisited : Christopher LINDHORST c/o ANDREA HEBERGER photographs the CIRCLE K campaign
Canadian-born Christopher LINDHORST c/o ANDREA HEBERGER photographed the CIRCLE K campaign for the company's own service stations in Ireland. Circle K is a brand of the Canadian Couche-Tard. The agency in charge was JWT London.
The Canadian company Alimentation Couche-Tard Inc. is one of the world's largest operators of convenience stores. It operates around 14,400 sales outlets in 24 countries on various continents, around half of which are owned and half franchised. In addition to CIRCLE K, the following brands belong to the group: Couche-Tard, Mac's, On the Run, 7-jours, Dairy Mart, Daisy Mart and Winks.
Many sales outlets are operated as filling stations. Petrol is sold under the Irving Oil and Shell brands, among others. The approximately 2,800 sales outlets in Scandinavia and Eastern Europe are gradually being renamed Circle K. The headquarters of Alimentation Couche-Tard are located in Laval, Quebec, Canada.
The campaign made it into the Lürzer's Archive 200 Best Ad Photographers Worldwide 2021/2022.
CREDITS
Client Circle K, Gasstations
Advertising Agency JWT London
Photographer Christopher Lindhorst c/o ANDREA HEBERGER GmbH
About ANDREA HEBERGER GMBH
Can you imagine the smell of a bakery? The fragrance of fresh warm bread and buns is fantastic! I was lucky enough to grow up in my parents' bakery. This was in Nürnberg, where I was born in 1960. My first profession was as an architecture draftswoman and for a few years I worked in interior design. As I am very close to nature, I looked for something else and I founded one of the first organic sheepfarms with cheese dairy in Frankonia. After this wonderful experience I finally landed by chance in the advertising industry.
My love for photography and my talent for organizing productions led me to this exciting profession. In 1990 I started my own agency for photographers and since that I handled thousands of photo productions worldwide, bringing many artists and clients together for fruitful, long-term collaborations. I am proud to have been a successful classic agent for 33 years and am grateful for so many experiences and challenges.
In 2017 it was time to shift down a gear and I have changed the concept of my agency. Since then, my focus is on promotional/marketing work for artists in the fields of Photography and Motion in order to strengthen their presence on the B2B market. Now.. I run this new concept in the 8th year and I can say that it was the best decision to change. It is wonderful to work with international creative people like photographers. I am always amazed by their exciting biographies and how the Artists see the world through their lenses.
I am very grateful that I have been able to accompany many creative people on their way. I love to share my wealth of experience and with them and I love to be the contact person for all topics around the photo business. I live with my dog Fanni in a small fine house with a magic garden in the Taunus Mountains, near Frankfurt/Main. From here I promote for my photographers on the international stage of the advertising industry. I am more than happy to be able to combine the near to the nature with my amazing work.
GoSee : andreaheberger.de
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