"For the Rotterdam School of Management (RSM), Erasmus University, we were asked to create a new visual identity. Something that shows they are different from all the other schools/universities. We came up with the idea to project moving images onto the models and the background. The footage we used was strongly connected to the statements or subjects of the students, which are visualized in the film." original statement from photographer Jaap Vliegenthart C/O SEVERIN WENDELER.
Credits
Client: RSM
Agency: The Oddshop
Creatives: Nick Philipse / Pieter Schouten / Niels de Wit
Account: Oscar Hamming
Agency Producer: Jip van den Bergs
Producer: Lisette Kooijman
DOP: Rutger Storm
Focus Puller: Luuk Schmitz
Gaffer: Chris Vingerhoeds Wilko van Oosterhout
Hair & Make-up: Mascha Meyer
Photo Assistant: Thom Schrama
Photo Post Production: Edwin @ Magic Digital Partners
Film Edit: Kim Hinrichs
Sound: Ambassadors
Online: Captcha!
Grading: Barry Clarke