This is how NUULY works : “Subscribe and rent any six styles every month for $88. What’s included : fast, free shipping and returns. What’s not : hidden fees. What else? You can pause or cancel anytime.” And then? It’s easy : “Wear Them Again and Again – they’re all yours for the next month. Don’t worry about laundry or repairs, that’s included in the plan. If you fall in love with something, buy it. Send back the rest by your billing date and repeat.”
For the innovative fashion service – unfortunately still only available in the US – Vivian KIM c/o ALYSSA PIZER photographed in Joshua Tree National Park, California. NUULY is part of the innovative fashion family URBN, which has been active in the fashion market since the 1970s, not lastly with the labels Anthropologie, Urban Outfitters and Free People. GoSee : nuuly.com
About - Joshua Tree National Park is an American national park in southeastern California, east of Los Angeles and San Bernardino, near Palm Springs. It is named for the Joshua trees (Yucca brevifolia) native to the Mojave Desert. Originally declared a national monument in 1936, Joshua Tree was redesignated as a national park in 1994 when the U.S. Congress passed the California Desert Protection Act. Encompassing a total of 790,636 acres (= 3,199.6 km2) – slightly larger than the state of Rhode Island – the park includes 429,690 acres (=1,738.9 km2) of designated wilderness. GoSee : nps.gov/jotr
TARA LAUREN is a Los Angeles-based bridal brand that embodies a romantic, fresh, elevated Bohemian aesthetic designed with an admiration for the spirited confidence of today’s adventurous modern bride. Co-founding sisters Tara and Shaina Healy aim to evoke the beauty of effortless style while preserving an expressly luxe vision. They developed an early love for bridal fashion while growing up in their Mother’s bridal shop which initiated their passions in life. Tara went on to earn her Bachelor of Fine Arts with a specialization in Bridal- and Eveningwear from the Fashion Institute of Technology in New York, where she received an award from The International Bridal Manufacturer’s Association in recognition of her senior thesis. She continued to learn from such houses as Monique L’huillier, Marchesa, and Oscar de la Renta.
Shaina has received a Bachelor of Arts from Chapman University in Orange County, CA, and honed her fashion-styling skills assisting celebrity stylist Julie Matos. She has styled brides across the West and East Coasts. The Healy sisters now design their namesake collection in LA. The easy and effortless mood of their home state of California often inspires their sultry yet light and dance-friendly silhouettes. The sisters personally hand-source all of the dreamy unique lace, airy silk crepe de chine, and delicate embroidery details that earn Tara Lauren it’s distinct bohème luxe style. Taking the charm of inherent femininity, juxtaposed with the mystique and boldness of the alternative bride, TARA LAUREN designs a collection for the bride which is equally romantic as she is dynamic.
The motifs were shot at Paws Up in Montana by Mathilde BRESSON c/o ALYSSA PIZER MANAGEMENT. GoSee : pawsup.com & tara-lauren.com
OVERLOVER is an L.A.-based brand with a dash of Parisian flair. OVERLOVER highlights the French casual chic with a focus on the jumpsuit for multiple reasons. Besides its functionality, convenience, and immediate statement, it embodies a once masculine worker’s outfit having become a gender neutral item; flattering to all sizes and ages, meant to simplify one’s life, while being effortlessly stylish. “We added a few easy-to-wear staples in line with the spirit of the brand to perfectly accent any wardrobe. We create an ideal blend of Paris and California – and, of course, all of our pieces are made right here in L.A.”
Mathilde BRESSON c/o ALYSSA PIZER MANAGEMENT photographed for OVERLOVER, fashion from Los Angeles with that certain French touch. GoSee : overlover.com
Model and CEO of Quazmo Productions Chris Dattola: “2021 needed a makeover!” Don DIAZ c/o ALYSSA PIZER MANAGEMENT photographed the photogenic Dattola family during their relaxed home makeover, and it was all photographed at their beautiful home in San Diego, California.
About – Quazmo Productions is a video production company specializing in telling stories and showcasing people, companies and real estate through the latest video technologies. With almost twelve years as a member of the Screen Actors Guild and numerous national television spots, Chris Dattola has developed an eye for creating simple but captivating video tours. GoSee : quazmo.com
digital tech: instagram.com/ianloganphoto/