Leo ROHRSETZER c/o BIRGIT STÖVER ARTISTS was commissioned by the agency Holy AG to realize the new motifs for Outletcity Metzingen, the first and largest outlet location in Germany. We present you a selection of the Summer 2022 campaign motifs here.
In the early 1970s, men’s outfitter Hugo Boss started a factory sale at his plant in Metzingen, the global success of which soon led to several other factory sales by international manufacturers who also settled there. In 1995, the grandchildren of Hugo Ferdinand Boss, Uwe and Jochen Holy, founded Holy GmbH & Co. KG as a real-estate management company.
Under the term Outletcity Metzingen, meanwhile more than 500 premium and luxury brands have united in Metzingen and the online shop. The focus of the assortment is on clothing, but beauty and home products are also sold. Management of Outletcity Metzingen is in the hands of Holy AG.
GoSee : outletcity.com//metzingen & birgit-stoever.de