KINTZING (London & New York) is a new-generation artist agency and licensing platform that fosters creativity, fresh perspectives, and unique storytelling. With a network of visual artists and an in-house team of industry specialists, KINTZING helps brands tell their story with authentic and captivating creative content.
With a focus on authentic, emotive imagery, KINTZING offers licensing for both editorial and commercial content. KINTZING is presenting its artists and creative services as an exhibitor for the first time at UPDATE-25-BERLIN – and looks forward to a lively visit to its booth.
Here we show you the AW '24 campaign by Wieden & Kennedy for Zalando, which celebrates the diversity and democratization of fashion. Photographed by Sophie JONES c/o KINZING, the campaign poses the universal question "What do I wear?" that connects us all – regardless of age, taste, gender, or background.
In contrast to traditional, aesthetic-driven campaigns, Zalando focuses on style awareness, storytelling, and authenticity. The campaign features actor Willem Dafoe, model Brigitte Nielsen, actor Luka Sabbat, and TikTok creator Sabrina Bahsoon.
CREDITS
Photographer Sophie Jones c/o KINTZING
FEATURING: UPDATE SALON
About KINTZING
KINTZING is a new generation artists agency and licensing platform that champions creativity, fresh ways of looking at the world and unique story telling. With an unrivalled network of the world’s most influential visual artists, backed by an in-house team of industry experts, KINTZING helps brands tell their story with truly authentic and engaging creative content.
GoSee : kintzing.com