We are delighted to announce our new homepage. Now with all categories, all columns and all posts … here for you to see on GoSee.News with just one click. GoSee offers you a massive amount of information and artwork – that is literally and figuratively not too easy to get all on the same page. But we did it! We hope you like our new look with all the tools right at your fingertips.

The homepage, like the new internal navigation, is designed to facilitate access. Of course, you can still dive deeper into the individual categories on GoSee. After all, you’ll find hundreds of articles in each. Transportation, editorial, film, illustration, fashion? No Problem! Our archives are still brimming.

NEWS, JOBS, NEW ACCOUNTS, EXPERTS, BLOGS, … now all celebrated promptly on our homepage. So just stop by – or upload your own artwork and create a blog or portfolio. Yep, it too will all be featured on the homepage for visitors to see.

If you would like to find out more about GoSee.News, our PREMIUM rates, the platform … or would like to send us feedback – then write to us at gosee@GoSee.News or meet us in person at UPDATE-24-BERLIN.

And in case you’re wondering about the campaign motifs: looks like we’ve been bitten by the telescope bug, and no cure in sight – we would like to thank CD Daniel Lathwesen for the wonderful AI campaign for GoSee.News in 2024 as well as for EXPERT and UPDATE.

 
10.04.2024 show complete article

UPDATE-24-BERLIN – that’s 50+ agencies who can look forward to more than 500 registered creative visitors from the areas of advertising, production, brands, …. 

UPDATE – that’s double the fun on two days this year with exhibitors from all corners of the globe – from India to California, London, Vienna, Paris … not to mention half of Germany.

Who you’ll meet on what day at UPDATE? Thursday is strictly business – and reserved for ABs, ADs, CDs, direct clients …. For Friday, photographers can also register to visit UPDATE this year.

We are eagerly anticipating the PANEL TALK on the topic of ‘Let's talk about AI’, during which Claudia Bußjaeger and Alexander Karst will share their experiences and also look forward to answering questions from the audience.

Claudia Bußjaeger, an Art Buyer and Art Producer known from coast to coast, has founded nothing less than the first agency for AI – by the name of Yes we prompt!.

Alexander Karst (55), born in Hamburg, has been working in advertising since 1994. In 1998, he switched to the image industry – working as a Web and PR manager for PhotoDisc, then for Getty Images, and since 2002, as an image researcher. Together with Michaela Koch, he founded Bildbeschaffer GmbH in 2008, an agency for image research, image buying, consulting for image rights, licensing and asset management as well as related services and courses. As a lecturer, he trains and coaches companies and agencies in dealing with images, image rights and the many aspects of images, film and media.

The PANEL TALK will take place on Friday morning at 11am, and admission is free of charge. 

Followed afterward by our popular UPDATE Speed Dating – this year so far with BMW, DOUGLAS and BBDO.

Register here as a visitor still until 15 April : GoSee.News/register/UPDATE.

 
10.04.2024 show complete article

It is with great pleasure that we welcome Emma Modler, top Art Buyer from London, as a member of our GoSeeAWARDS Jury – who will be attending UPDATE-24-BERLIN personally on 18+19 April 2024. Many of you may know her from The&Partnership in London where she was Head of Art Buying and responsible for the international campaigns of high-profile clients including Toyota, Natwest, Argos, British Gas, The Prince’s Trust, Mars, Lexus, and many more.

Emma is always in search of new talent that perfectly fits the brief for her projects. She has set out to do things differently, raise the bar with heart and soul, with the daring ambition to facilitate fearless creativity. We are delighted to introduce Emma and her new project here on GoSee – and, of course, had a few questions.

How did you get into art buying and how long have you been working on international campaigns as an art buyer/art producer? I fell into the world of advertising at the early age of 18 and was lucky enough to work with one of the industry’s leading art buyers, who gave me the grounding and training that has carried me through all these years of working as an art buyer and producer in many of London’s leading agencies.

What still makes your job so exciting for you? I love sourcing and commissioning talent for each project. And I still get a real buzz from being on set and seeing the production coming together. I feel very privileged to work with so many talented and creative people.

And now it’s time for something new. You have just launched your own business, The CoLab Association for art buying and production services. Can you tell us a little more about it? We are a small art production agency with the ambition to break the mold and facilitate fearless creativity. Backed by an efficient and agile model, our bold vision is to be the leading agency for art buying and production that fosters creativity and excellence in the industry.

We’re building a culture of collaboration, where attention to detail, creativity and dedication are our driving forces. Bringing together years of experience and a network of creatives to deliver our clients’ creative vision.

It’s all in the name – collaboration is everything. We’ve built successful relationships with clients and creatives, allowing us to connect the dots and bring clients the best and emerging talent for every project. As mentioned above, our team is agile, able to work at pace and adapt to the needs of each brief.

The CoLab Association offers you services including : art consultancy - artist research & commissioning - photography/footage research - post production - full-service production - on-set project management - CGI & illustration - animation…

You will definitely find out more about Emma and her new agency when you meet up for a personal conversation with her at UPDATE-24-BERLIN.
 
10.04.2024 show complete article