GoSee Member HOLGER WILD produced the new campaign for the TOYOTA VENZA with Will Taylor from California.
The brand-new The 2021 Venza is equipped exclusively with the Toyota Hybrid System II powertrain and advanced electronic on-demand all-wheel-drive transmission. Venza’s top innovation is literally on top of the vehicle: the Star Gaze panoramic glass roof. Its electrochromic glass technology allows drivers to switch from transparent to frosted modes within a second. In the frosted mode, Star Gaze brightens the interior while reducing direct sunlight, giving the cabin an even more open, airy, and inviting feeling.
Art producer Katie Burntsma from Saatchi & Saatchi Dallas was in charge of coordinating the elaborate production from A to Z: location, studio and CGI. Responsible for creative input was Art Director Conner Rouse, while CGI and post production were realized by GoSee Member ZERONE, Hamburg. Big thanks from Holger to the entire team. And see you soon California!
CREDITS
Client Toyota USA
Production Will Taylor, Inkandoranges
Advertising Agency Saatchi & Saatchi, Dallas
Art Director Conner Rouse, Saatchi Dallas
Art Buyer Katie Buntsma, Saatchi Dallas
Post Production zerone
Photographer Holger Wild
About HOLGER WILD
1966 Born in Kiel, Germany
1991-1996 Study of Photography in Muthesiusschule in Kiel, Germany
1996 - present Holger has been a Freelance-Photographer for Advertising and Editorial clients. He has shot campaigns for all the major car companies: Audi, Volkswagen, BMW, Mercedes-Benz, GM, Volvo, Lamborghini and others in all parts of the World: US, Europe, Russia, Australia, New Zealand, and Africa.
Several awards from German ADC (Art Directors Club)
A member of the BFF (Germany´s most important Photographers Association) and received an award merit in 2009. Several Group- and Single Exhibitions for his freelance-projects