MASTERCARD Diversity campaign, portraits for ‘LIVE DEMOCRACY’, plus beauty motifs for FLACONI by people & portrait photographer Delia BAUM c/o KELLY KELLERHOFF
Delia BAUM c/o KELLY KELLERHOFF realized campaign photos for online perfume retailer FLACONI.
Delia BAUM c/o KELLY KELLERHOFF also portrayed actress Thelma Buabeng, who is at the heart of the new MASTERCARD campaign on the topic of ‘Diversity’. Embracing the claim: ‘When there’s enough room in the limelight for everyone. Priceless.’, the company wants to raise awareness in society for our world and do away with stereotypical and discriminatory roles,” as it says in an announcement from Mastercard. Why? Because many actors and actresses, particularly those with a migratory background, are frequently cast for very similar roles. The campaign appeared for the Berlin International Film Festival.
Democratic commitment starts with the little things. Precisely where participation is possible and taking a stand is required. We are all called upon here because democracy is our mutual cause and begins with each and every individual. The aim of ‘It starts with you’, the campaign of the German federal program ‘Live Democracy!’ is to raise awareness for this issue: with posters across Germany, posts throughout social media as well as with editorial content, video clips and local campaigns.
The campaign is conveyed via expressive close-ups of various people combined with concise messages. Delia BAUM c/o KELLY KELLERHOFF created the portraits of the campaign.
GoSee kellykellerhoff.de
-
Like
- Comment
ADVERTISING, PEOPLE, PORTRAIT, TRANSPORTATION, HAIR, MAKEUP, STILLS …. THE ACCOUNTS WITH
A BLUE STAR ARE APPROVED BY GOSEE
