For the POSTBANK campaign by photographer Markus Müller with the claim ‘Finance big dreams directly with the affordable Postbank private loan’, creative post production was in the hands of SUBLIME. Responsible for the campaign was the agency Jung von Matt Spree with Creative Director Arne Stach (who has launched a very interesting blog by the name of Creative Vengeance on the side).
SUBLIME : "For this project, we decided to create a series of still lifes that show people who have succeeded in fulfilling their dreams with the different services offered by Postbank. Markus Mueller realized the photos during the film shoot for Postbank. He used the same models and set to create photos with a cinematographic look & feel. He captured perfect moments with the models, the result of which are character shots."
POSTBANK on the bank’s advertised loan service : “The Postbank private loan is extremely flexible and is perfect for all your plans. Choose the amount you want between 3,000 and 50,000 euros as well as the loan period and the amount of the monthly installments. Apply for the loan conveniently online at home. Depending on the credit rating, the desired loan amount will quickly be available on your bank account.”
Postbank is a brand as well as a subsidiary of Deutsche Bank. It is focused on standardized retail banking, and is also the house bank of Deutsche Post.
GoSee : creative-vengeance.com & postbank.de & sublime-postproduction.com
CREDITS
Advertising Agency JungvMatt Spree
Creative Director Arne Stach
Post Production Sublime Postproduction
Photographer Markus Mueller
FEATURING: MARKUS MUELLERGoSee ADVERTISING
About SUBLIME POSTPRODUCTION
Founded in 2009, SUBLIME is a high-end post-production studio and offers the full range of services at the highest level for photographers and agencies. Sublime offers a wide set of creative solutions for portrait, lifestyle, still, cgi, transportation, as well as gifs, clips and short videos for social media. Each production receives personalized attention tailored to its specific needs. Specialized teams are formed based on the project requirements. In addition to the main studio in Berlin, the Barcelona studio is always available. On-location services with mobile equipment for worldwide use can be added at any time. The latest equipment, along with constantly updated color management, meets the highest technical standards. Proof sizes and art prints up to A0+ can be created at any time.