SHARE NOW - Use Case videos, image pool and presentation film for the amalgamation of Mercedes/Car2go and BMW/Drivenow produced by CLAAS CROPP CREATIVE PRODUCTIONS

For SHARE NOW, the amalgamation of Mercedes / Car2go and BMW / Drivenow, a team made up of photographer David Daub c/o Wildfoxrunning and Klabautermann Images as DOP was commissioned to create a comprehensive image pool, a presentation film and various use case videos. CLAAS CROPP Creative Productions was awarded the contract for the head production including casting and location scouting to produce footage finally on five days in Berlin and then a further six days in Barcelona.

With local support in Barcelona from IMAGE NATION, photos were created with Jung von Matt SAGA as represented by photo AD Jacob Cassebaum and moving image AD Michael Wilde. Art buying was in the hands of Anusha Atreya with consulting by Kristin Holzkamp.