Revisited : ESTHER HAASE photographs the GRAND TOURER for Three20pm, the media brand of RAMP and BENTLEY
A fresh take on the #Bentley way of life. Inspired by @bentleymotors, passionately curated by @ramp.space. ESTHER HAASE photographed model Katharina Siekmannas as colorful as usual for Three20pm, the Instagram media brand of RAMP and BENTLEY.
“The Batur heralds the start of a seminal, future-facing era for Bentley, so to partner with ramp.space GmbH & Co KG to take it to new audiences on social media felt like a natural fit. The fact that we gained two awards in the process makes us feel incredibly proud of this achievement and solidifies our approach.” Angelos Sfakianakis, Bentley’s Global Social Media Manager.
So why is the media co-op named Three20pm? It was like this – we meet Woolf Barnato, the ultimate Bentley Boy in Cannes in March 1930. At a dinner party on a yacht, the race car driver and bon vivant bets 200 British pounds that he can beat the famous Blue Train in a race to Calais with ease in a Bentley Speed Six.
Easy for him to say. But did he do it? The moment the Blue Train leaves the station the next day, Barnato and his co-pilot, amateur golfer Dale Bourne, leave the Carlton Bar in Cannes and head out in the Bentley Speed Six. More than 570 miles is traveled by Barnato and Dale on the way to Calais in the Speed Six. With an average speed of 43.43mph – on the dusty and rough roads of the time – it’s an impressive performance.
So impressive indeed that Barnato ultimately arrived in Calais so much earlier than the train that he decided, without further ado, to keep driving all the way to London. After crossing the channel on a steamboat, being waved through customs, and having driven nearly 700 miles, he finally parked his Speed Six in front of the Conservative Club on St. James’s Street. Time of arrival: 3:20 pm.
The spread took home Bronze at the Astrid Awards in 2023 in the category Instagram Reels.
GoSee : estherhaase.com
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