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TRANSPORTATION SVEN LAABS : TOYOTA’s Electric Future Is Here – the new TOYOTA SPORT CROSSOVER CONCEPT – campaign & launch film by Simon Puschmann

22.02.2024 • SVEN LAABS was in charge of production for Simon Puschmann and the new TOYOTA SPORT CROSSOVER CONCEPT, which he staged with Prodigious at Elegant Elephant Studios.

Sven tells GoSee : “I am very happy to have been part of this project and team. One of the best examples for me of when all departments don’t stop believing in success. Many thanks for your trust in everyone involved.”

Client: Toyota Europe
Agency: Prodigious, London
Senior Art Director: Stuart James
Produced by: Sven Laabs, John c/o Cross Agency, Simon Puschmann
PA: Markus Albrecht
Assistants: Markus Sende (BTS photos), Matthias Kühl, Marc Neuhaus
DOP: Patrice Lange
1st AD: Tom Wendt
1st AC: Oliver Menebröcker
TA / Car Technician: Bert Brogers
Set Builder: Diogo Keep Good Company
Stylist: Julia Atitié
H&M: Elena Köhler
Models: Luca, Jean Baptiste, 4Play Hamburg
Retouching: Christian Cordova Bueno
Edit: David Theill
Nuke and film retouching: Harvest Digital Agrculture
Color Grading: Florian Flosch Schäfer
Sound Design: Tom Puschmann
Online: Ruben Rudewig

SVEN LAABS is your perfect partner when it comes to production, location scouting,...

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TRANSPORTATION WE! SHOOT IT staged the ŠKODA KODIAQ on location with CGI for Optimist Prague and FCB London

21.02.2024 • In late summer, the two transportation specialists from WE! SHOOT IT, aka Michael Compensis & Thomas von Salomon – represented by KELLY KELLERHOFF – took a trip to the Netherlands, where they realized campaign motifs for the new ŠKODA KODIAQ in Rotterdam and Amsterdam.

“This job was extremely exciting, particularly because the groundbreaking new SUV model from carmaker Škoda became a project in limbo between the old and new lead agencies. In other words : art buying and creation were still in the hands of Optimist Inc. in Prague, while production and shoot support came from the new agency, FCB in London,” the two photographers tell GoSee.

Classic backplates and domes were photographed in numerous locations in the Netherlands, and the car – still top secret at the time of the shoot – was realized with CGI in close cooperation with Aufeer Design Studio in Prague.

And, the creative duo is just back from their next job in Spain on commission for FCB London…

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TRANSPORTATION ‘Lucky’s high–speed chase !’ – ANKE LUCKMANN stages the new PORSCHE 911 GT3 RS in a race on the Navarra circuit

13.02.2024 • Anke Luckmann often wondered who would be the winner of a race : the production vehicle, built later, or the camouflaged prototype of the PORSCHE 911 GT3 RS before it? Precisely what the transportation specialist got a chance to find out – sporting her camera, of course – on the race track in Navarra. The weather, at first rainy and a bit on the bad side, was right up her alley for this powerful duel in which a total of 1036 hp battled it out round for round for the pole position. Winning it by a nose: the prototype!

“Adam Cowie, our driver model in the Porsche GT3 RS, was visibly battle-worn,” Anke tells GoSee. “A big thank you goes to Anja Ziegler who has made this possible and to the post specialists from Trey Studio, who have helped to ‘develop’ this marvelous look. Film rules!”


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