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News // 35 News by Marlene Ohlsson agency

8X4 ‘Don’t stop Yourself’ campaign - photographed by JIM GRAMMING c/o Marlene Ohlsson Agency for +Knauss

Don’t stop yourself! In a radically new integrated campaign, we tell the true stories of extraordinary personalities and show how personalized deodorant protection helps you become who you truly are.
In the new ‘Don’t Stop Yourself’ campaign, deodorant brand 8X4 shows three brand ambassadors, who had to tackle real challenges in their lives: YouTube star Theo Vanity, longboard pro Deborah Keser and model Julius Gerhardt. The campaign was photographed by JIM GRAMMING c/o Marlene Ohlsson Agency for the lead agency +Knauss.
“Brand ambassadors Deborah, Theo and Julius each embody our ten fragrances and give courage to pursue personal dreams and goals in life. With their life stories, they demonstrate what 8X4 stands for: Don’t stop yourself. Theo, for example, is a man who likes make-up – and rebels openly against a world afraid of everything deemed “different”. Deborah has stood her ground as a longboarding pro in a male-dominated world and wants to motivate other women to show what they are capable of. And then there’s Julius who suffered serious burn injuries in an accident and today works as a model more successful than ever. He shows the superficialities of beauty ideals,” says Marketing Manager Thorsten Trompeter.
05.12.2019 show complete article


‘Schwarzkopf – No Limits Episode 2’ by DOP JIM GRAMMING c/o MARLENE OHLSSON (Director: Victor Dubiel)

“Hair can be cut anywhere in the world – it doesn’t matter where you are,” goes the message of the SCHWARZKOPF commercial realized by DOP JIM GRAMMING c/o MARLENE OHLSSON with Director Victor Dubiel on the peak of a mountain. More videos by Jim are available via MARLENE OHLSSON.
05.12.2019 show complete article