MINI, in collaboration with the fashion and lifestyle brand Deus Ex Machina, presents two spectacular John Cooper Works one-offs. They celebrate MINI’s motorsport heritage with a creative vision of bold design, functional details, and craftsmanship.
Julia Obermeier, Creative Director BMW Group Design, to GoSee: “Two unique cars, two worlds: the electric ‘The Skeg’ with surf-inspired vibes, and the powerful ‘The Machina’ with pure racing aesthetics. Motorsport DNA meets craftsmanship and creative freedom. Both vehicles embody authenticity over perfection – the beauty of imperfection. We translated this feeling into eight MINI Art Collages: photographed by Bernhard Filser and digitally processed by Sebastian Onufszak. Tire treads, fiberglass, and striking surfaces – all these materials flow into the visuals as graphic textures, giving the images a tangible roughness. The car graphics themselves become a striking stage. The collaboration premiered at IAA Mobility 2025 in Munich.”
“MINI... more
CREDITS ( ADD MY CREDIT )
Creative Director Julia Obermeier
Photographer Bernhard Filser
COLLAGES Sebastian Onufszak
Headof MINI Design Holger Hampf
Design Communicat. Nicole Prinz & Michaela Martinus


