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News // 52 News by UPFRONT Photo & Film

‘Live unlimited’ - the campaign for HYUNDAI’s all-new KONA by Frederic SCHLOSSER c/o UPFRONT for Innocean Europe

The all-new KONA boasts a futuristic new look, a more dynamic road presence and even more space to quench your thirst for adventure. Frederic SCHLOSSER c/o UPFRONT photographed the campaign for the all-new HYUNDAI Kona, which is available in four variants – including all-electric (EV), hybrid electric (HEV), internal combustion engine (ICE) and the sporty N Line.

The campaign was developed by INNOCEAN Europe in Berlin with Senior Art Director Ahmet Kilic and Creative Producer Valeria Preisler-Vogler. Production was in the hands of CLAAS CROPP and Lions in Budapest.

By the way : Production had to be moved up a week because the Pope was coming to town…
 
26.02.2024 show complete article

 

‘Toyota’s Electric Future Is Here’ – with a campaign by Simon PUSCHMANN c/o UPFRONT for Prodigious London

Together with Prodigious London, photographer and director Simon PUSCHMANN c/o UPFRONT developed the new campaign ‘Toyota’s Electric Future Is Here’. It was produced in cooperation with GoSee Member SVEN LAABS and John Cross at Elegant Elephant Studios (DOP: Patrice Lange, Editor: David Theill, Nuke and film retouching: Harvest Digital Agriculture, color grading: Florian Flosch Schäfer, sound design: Tom Puschmann. Retouching: Christian Cordova Bueno).

We have the campaign here on GoSee plus a few impressions from behind the scenes.

 
26.02.2024 show complete article

 

featured by TREY : TREY DIGITAL STUDIO in charge of motifs in CGI plus creative retouch for the new MERCEDES EQT for PREUSS und PREUSS

Electrifying elegance and practicality – that’s what the new MERCEDES EQT electric small van stands for. The practical van combines versatility with comfort and offers a wide range of custom features. The latest campaign was photographed by Frederic SCHLOSSER c/o UPFRONT. TREY Digital Studio was in charge of post and created the motifs with CGI.

Support from the agency PREUSS and PREUSS came personally from CD Melanie Specht and Account Manager Cathleen Losch.

TREY is a boutique digital studio dedicated to providing clients with unparalleled, high-end digital content creation and look development for both stills and motion projects. Services include: CGI & 3D VISUALIZATION / FILM & STILL / GRADING / RETOUCHING / POST PRODUCTION / COMPOSITING / FULL CG ENVIRONMENTS / ARCHITECTURAL RENDERINGS / DIGITAL ARTWORK / VFX / AUGMENTED REALITY / VIRTUAL PRODUCTION / REAL TIME / AI.

Established in 2016 by Elisabeth Winter, Michael Fitzthum and Felix Gahl, TREY is home to a talented team of industry professionals.


GoSee trey-studio.com
05.12.2023 show complete article