News // 14 News by YES WE PROMPT
The AI agency YES WE PROMPT is proud to have contributed to the opening of the KaDeWe Beauty Spaces on the 3rd floor of KaDeWe. With the new KaDeWe Beauty Spaces, an exclusive oasis of beauty has been created right in the heart of KaDeWe – a destination for wellbeing, beauty treatments, and luxury experiences.
The impressive texture images were created by Katrin Schlotterhose, while Christian Fleischer (aka The Visiblemaker) brought some of these works to life in moving images (Agency: Zum Goldenen Hirschen).
On January 23, 2025, KaDeWe celebrated the opening of the Beauty Spaces on 1,100 m². The event was attended by prominent beauty enthusiasts such as content creator Xenia Adonts, actress Gina Stiebitz, content creator Frieder Sell, musician Lulu, and many more.
Around 40 established and progressive brands highlight spa and wellness moments in the newly designed Beauty Spaces, complementing the product variety of the Beauty Department on the ground floor and creating a holistic beauty experience. With the expansion of the Beauty Spaces, KaDeWe strengthens its position in the beauty segment and sets new standards for luxury beauty experiences and individual wellness moments.
28.01.2025
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The AI representation YES WE PROMPT was commissioned by MYTHERESA with the ‘New Arrivals’ campaign. Chosen for the job was the experienced prop stylist and AI artist NINA LEMM, who created the perfect settings for the 3D boxes, including post production for MYTHERESA MEN thanks to her expertise. The collaboration included Jon Grossert, Brand Director Menswear of Mytheresa, and Julian Paul, Chief Creative Officer of Mytheresa.
Nina Lemm tells us about the AI production: “It feels like a glass ceiling has opened up for me. I can finally create images completely by myself and have final edit. Plus, the playful side of AI matches my style of working exactly – experiencing surprises again and again throughout the creative process is exciting. I can also very well imagine a workflow where I don't work alone but am regularly part of the photography team. We could create wonderful backgrounds that wouldn’t be possible otherwise. I can hardly wait!”
Ever since it was founded, Mytheresa has stood out through its extraordinary projects, including global events, capsule collections and memorable moments in collaboration with the world’s most coveted luxury brands and sought-after designers. The luxury fashion online retailer also demonstrates that it is always up-to-the-minute by embracing cutting-edge developments such as the innovative use of AI for modern applications.
Feel free to contact Claudia Bußjäger for information on possible AI collaborations for creatives, brands and agencies.
15.10.2024
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YES WE PROMPT presents us ‘Fashion trained AI’ by Til Schlenker here on GoSee. AI artists can use creative prompts to generate realistic fashion images and campaigns that exactly match the envisioned style and mood. Which can accelerate the creative process for brands considerably while reducing production costs. AI-supported tools can make adjustments to campaigns in real time based on feedback and market analyses. This enables brands to react to trends quickly and optimize campaigns.
If you are interested in an AI collaboration or are looking for the perfect prompter in the areas of fashion, advertising, transportation etc., please contact Claudia Bußjaeger, who founded Germany’s first AI artist representation YES WE PROMPT two years ago.
Claudia will be talking about creativity and copyright in the age of AI together with Marie Louise Sadakane, founder/CEO of Fake Agency, and Tina Funk, Managing Director of Concord Music Publishing, at a symposium on 23 October in Berlin.
“Uncover the intricacies of music copyrights, creative AI prompting and witness how the new age of artificial intelligence is transforming the creative landscape. Our expert speakers will share their insights and experiences, illustrating how they navigate the creation and protection of intellectual property across various mediums. This event promises to be a thought-provoking experience hosted by Concord Music Publishing, where we will delve into the intersection of music, creativity, and technology. Don’t miss this great opportunity to gain insights from our three compelling industry experts and network with fellow enthusiasts.”
The event is organized by SheSays Berlin
Wednesday, 23 October 2024, from 6pm to 9pm
Oranienstraße 164, Berlin
15.10.2024
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