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Every coffee a new world - Maciek Miloch photographed the new global Nespresso Stills campaign

The current global Nespresso campaign focuses on the Vertuo Up. The campaign celebrates the launch of the compact Vertuo Up coffee machine, which features a rapid heating system and a dedicated button for more intense coffee brews.

The campaign was photographed by Maciek Miloch in an elegant geometric style, emphasizing contrasting surfaces and harmonious color blocks.

The campaign was commissioned by Publicis Groupe and produced in collaboration with Hogarth and Iconoclast Mexico.

"Very happy to finally share the latest global campaign visuals I had the pleasure to shoot for Nestlé Nespresso SA, as part of their newest campaign featuring Dua Lipa 💥I was responsible for shooting the still life imagery for the campaign, and it was a true pleasure to collaborate with such a talented and dedicated international team throughout the entire process.

A huge thank you to everyone involved in...

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Tuesday, June 9

Flasche leer - Mario Wagner illustrates for the magazine 'Deutsch perfekt' from the publisher ZEIT SPRACHEN

Mario Wagner illustrated the motifs shown here for the magazine 'Deutsch perfekt', a leading educational language magazine published by ZEIT SPRACHEN.

It combines current journalism with effective language training and is aimed at people who want to learn German as a foreign language (GFL) or deepen their knowledge. The articles in the magazine are divided into the Common European Framework of Reference for Languages ​​(CEFR) levels Easy (A2), Intermediate (B1), and Advanced (B2–C2).

Mario Wagner illustrated the popular 'Language Feature' section. In this section, the editors explain...

 

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Tuesday, June 9

Betina Du Toit directs South African-born, London-based Julia Campbell Gillies for PLAYBOY magazine

Model Julia Campbell Gillies has a long-standing creative partnership and friendship with photographer Betina du Toit. The two have frequently collaborated on fashion and art editorials. The editorial shown here was created for PLABOY magazine.

The shoot took place in New York City. Styling and production were done in collaboration with the creative studio Minimega. The shoot was published in late 2025.

Betina du Toit is represented by the agency LGA MGMT, Paris - London - NYC.

 

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Sebastian Vermaat joins Havas Germany as Head of Growth

Havas Germany is strengthening its growth agenda and further expanding its leadership team: Sebastian Vermaat has joined the social-driven brand agency as Head of Growth. In this role, he will be responsible for new business development and agency marketing, succeeding Sarah Beier, who recently took over the PR offering Havas Red.

Vermaat has worked on both the client and agency sides and brings extensive local and international experience. He began his career on the client side at BMW before moving to leading agency networks. His previous positions included roles at Grey, Serviceplan, and BBDO Berlin. Most recently, at Serviceplan, he was responsible for marketing and innovation, as well as building and developing international key accounts.

"Sebastian combines strategic thinking with a clear focus on implementation. He understands the needs of clients as well as the dynamics of...

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Friday, May 29

Patrick Skrypczak, Creative Director at rethink for Volkswagen, in the GoSee Interview on Creative Direction, Relevance & Social-First Storytelling

We live in a time where brands are producing more content than ever, while attention has probably never been harder to earn. That raises a simple but important question for Patrick Skrypczak: How do you create work people actually care about?

Working across large-scale social-first productions, international launches and highly complex content ecosystems, Patrick moves between strategy, creativity and execution. Most recently, he has been shaping large-scale social-first productions for Volkswagen across multiple world premieres and vehicle launches, with one clear ambition: not just...

 

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Wednesday, May 13

Celebrity photographer Armin Morbach will now be represented by booking agent Ulrik Neumann at BALLSAAL for photo assignments – plus the launch of the new website arminmorbach.com

Artist, creative, visionary – with Armin Morbach, BALLSAAL represents one of the most influential figures in the international beauty and fashion scene. As publisher and editor-in-chief of TUSH magazine, photographer, creative director, and long-time trendsetter, Armin Morbach has helped shape the visual language of beauty for decades. His work effortlessly moves between editorial, campaign, and artistic creation – often with a reflective yet creative approach.

To coincide with the launch, arminmorbach.com is now online – the new website offers a comprehensive look at Armin's current work...

 

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Cut out for joy - Tim Sonntag photographed the campaign for the VIU Eyewear x Tina Bobbe collaboration

Both authentic and timeless – that's the core principle of the Swiss eyewear label VIU Eyewear, founded in 2013. VIU collections are generally designed in Switzerland under the direction of Creative Director Fabrice Aeberhard. However, the collaboration with product designer Tina Bobbe is a remarkable and equal artistic design partnership.

For this temporary special line, VIU provided the necessary infrastructure and expertise to transform Tina Bobbe's digitally conceived, sculptural designs into wearable eyewear: "Tina Bobbe doesn't think of glasses as an accessory, but as a creative universe. AI-generated ideas that seem like they're from an alternate reality? Bring them on. Shapes that are a bit too daring? Perfect. And VIU? It all comes together perfectly. With millimeter precision. Suitable for everyday wear. Wearable, but never boring," we quote VIU.

The campaign for this...

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Sunday, June 7

Paul Stuart SS26 - Photographed by Cristian Hunter at the Legendary Stahl House in Los Angeles

For the Spring/Summer 2026 campaign of Paul Stuart, photographer Cristian Hunter teamed up with Creative Director Nell Love to shoot at the iconic Stahl House in Los Angeles - one of the most significant landmarks of American Modernism and an enduring symbol of Mid-Century Modern architecture.

Designed by architect Pierre Koenig and made world-famous through the legendary photographs of Julius Shulman, the villa provided the perfect backdrop for the campaign of the historic New York menswear brand. Surrounded by clean architectural lines, sweeping views across Los Angeles, and California's...

 

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Thursday, June 4

Margaux Brazhnyk is the beautiful face of the NICK FOUQUET FS26 campaign - photographed by Théo Gosselin

Nick Fouquet, a native New Yorker of French descent, founded his eponymous brand in Los Angeles in 2013. The now globally renowned hat label remains headquartered in Venice, California, where Nick opened his iconic flagship store in 2014.

His clients include such luminaries as Lady Gaga, Keith Richards, Pharrell Williams, David Beckham, Madonna, Jennifer Lopez, Tom Brady, Cara Delevingne, Brad Pitt, and Justin Bieber - to name just a few.

The current NICK FOUQUET SS26 campaign was photographed by Théo Gosselin featuring model Margaux Brazhnyk.

Margux Brazhnyk, originally from Ukraine, is a...

 

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Every coffee a new world - Maciek Miloch photographed the new global Nespresso Stills campaign

The current global Nespresso campaign focuses on the Vertuo Up. The campaign celebrates the launch of the compact Vertuo Up coffee machine, which features a rapid heating system and a dedicated button for more intense coffee brews.

The campaign was photographed by Maciek Miloch in an elegant geometric style, emphasizing contrasting surfaces and harmonious color blocks.

The campaign was commissioned by Publicis Groupe and produced in collaboration with Hogarth and Iconoclast Mexico.

"Very happy to finally share the latest global campaign visuals I had the pleasure to shoot for Nestlé Nespresso SA, as part of their newest campaign featuring Dua Lipa 💥I was responsible for shooting the still life imagery for the campaign, and it was a true pleasure to collaborate with such a talented and dedicated international team throughout the entire process.

A huge thank you to everyone involved in...

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Monday, June 8

Let your mind wander... - Lars Ranek photographs campaign images for the Danish interior design specialist EILERSEN

The campaign visuals shown here on gosee.news are the result of a long-term collaboration between the Danish premium brand Eilersen, Danish interior photographer Lars Ranek, and interior stylist Pernille Vest.

The entire campaign features an architecturally inspired set design, where warm wood walls, sculptural art objects, and exclusive Danish designer furniture blend seamlessly in line with the "Quiet Luxury" trend.

Eilersen is considered one of the world's leading brands for Danish sofa design. For generations, the family-run company has combined uncompromising seating comfort with purist...

 

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Monday, June 8

'So far, so good.' - Meike Kenn photographed the climate campaign of the city of Freiburg

The environmental campaign of the city of Freiburg im Breisgau promotes a holistic approach to sustainable nutrition. It emphasizes that genuine environmental protection isn't achieved by simply buying a single organic product. Instead, it requires a permanent shift towards regional and seasonal foods.

The campaign for the climate-conscious city of Freiburg was photographed by Meike Kenn on behalf of the agency tippingpoints.

The initiative was launched by the Freiburg Environmental Protection Office. Freiburg is already considered a very progressive "green city" in environmentally conscious...

 

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Sichtplan & THW - that's an image film, short interviews and portraits including a reportage series, all from one source

To mark its 75th anniversary in 2025, the Federal Agency for Technical Relief (THW) organized the largest nationwide exercise in its history, "FÜLEX25."

A total of 3,500 emergency personnel participated over several weekends. From bridge construction specialists and search and rescue dog teams to mountain rescue squads, all units were represented and practiced emergency response scenarios in interdisciplinary teams.

"To recognize the volunteers and raise awareness of their work, we collaborated with the media team of the THW Mönchengladbach to plan an independent project and provide multimedia coverage of Fülex," Sichtplan told gosee.news.

"Over several training days in late summer – from sunset to sudden thunderstorms with torrential rain, we covered it all – we accompanied the emergency responders in various operational scenarios. We always worked in pairs for both photo and video to...

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Friday, June 5

Welcome to the digital zoo of FABLE FX - now officially part of the prestigious ANALOG DIGITAL family

Sad apes, hyperactive bears, cheeky meerkats... The Swedish VFX studio FABLEfx specializes entirely in the creation and animation of digital animals and creatures. This Stockholm-based boutique studio focuses on photorealistic visual effects (VFX) in this field, achieving worldwide success.

FABLEfx boasts its own library of over 120 pre-made digital animal assets ("Digital Zoo") that can be used directly in productions. Sounds exciting? It is – we'll show you four high-end films from these creative Swedes.

The team covers the entire production process – from initial creature design and 3D...

 

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Thursday, May 28

FIXIP x SOULVIZION - Bvlgari AI Commercial, Redefining Creativity Through AI

In a bold and forward-looking collaboration, FIXIP and SOULVIZION agency (Amsterdam) delivered a fully AI-driven project for BVLGARI, rethinking traditional production workflows. From concept development to final visuals, every stage - including moodboards, casting, styling, locations and color grading - was generated and refined using artificial intelligence, seamlessly integrated into the existing production pipeline.

This approach enabled unprecedented creative flexibility, allowing the teams to explore multiple visual directions and adapt in real time to evolving artistic decisions. The...

 

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Elevating Journeys - Robert Rieger photographed the BMW ALPINA Stills campaign

On January 1, 2026, the BMW ALPINA brand was officially re-established as an independent luxury automotive brand within the BMW Group. It now operates on a level with brands such as Rolls-Royce and BMW M. BMW ALPINA had previously developed successfully into an exclusive ultra-luxury brand in the automotive sector. After decades of close collaboration, it has now been fully integrated into the BMW Group.

Robert Rieger photographed the current stills campaign for the new BMW ALPINA brand.

The campaign highlights the brand's precise craftsmanship and masterful workmanship. It emphasizes the careful selection of high-quality upholstery materials for the vehicle interior, as well as the refined craftsmanship.

BMW ALPINA bridges the emotional gap between BMW's flagship models, such as the 7 Series, and the Rolls-Royce models. The brand thus positions itself directly as a high-end competitor...

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Friday, May 29

Patrick Skrypczak, Creative Director at rethink for Volkswagen, in the GoSee Interview on Creative Direction, Relevance & Social-First Storytelling

We live in a time where brands are producing more content than ever, while attention has probably never been harder to earn. That raises a simple but important question for Patrick Skrypczak: How do you create work people actually care about?

Working across large-scale social-first productions, international launches and highly complex content ecosystems, Patrick moves between strategy, creativity and execution. Most recently, he has been shaping large-scale social-first productions for Volkswagen across multiple world premieres and vehicle launches, with one clear ambition: not just...

 

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Friday, May 22

RECOM travels to Los Angeles for LEXUS and is now ready with a high-end CGI pipeline including controlled AI

Together with Clemens Ascher, the post-production professionals at RECOM traveled to Los Angeles. There, in the studio, they created the LEXUS visuals shown here on gosee.news.

The elaborate settings, including the impressive CGI clouds, evoke a feeling reminiscent of surreal Hollywood blockbusters.

In modern car advertising, the relationship between traditional photography and CGI (Computer Generated Imagery) has shifted dramatically. Today, many vehicle images are created entirely or partially on the computer. However, despite the significant influence of CGI, traditional photography – as...

 

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ART

'FERVOR' - Juan Brenner Photographs the Cult of San Simón Between Maya Spirituality, TikTok and Postcolonial Reality

With FERVOR: The Very Powerful San Simón, Juan Brenner releases a photobook that moves far beyond classical documentary photography. What initially appears to be a visual journey into the spiritual rituals of Guatemala gradually unfolds into a hypnotic exploration of identity, pop culture, faith and resistance in the digital age.

At the center stands San Simón - also known as Maximón or El Abuelo - a fascinating figure suspended somewhere between Catholic iconography, Maya spirituality and contemporary subculture. He wears cowboy boots, smokes Marlboros, drinks Coca-Cola and simultaneously appears in TikTok feeds, WhatsApp stickers and street processions. Not a folkloric relic, but a living symbol of cultural self-assertion. That is precisely where the enormous power of this book lies.

Brenner photographs this world not with ethnographic distance, but with a rare combination of...

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Wednesday, May 27

'This Much is True' - Albert Elm’s New Photobook Between Reality, Memory and the Present

Albert Elm presents his new photobook This Much is True with Disko Bay, following his acclaimed debut What Sort of Life is This. The new publication moves between documentary observation, cinematic atmosphere and personal reflections on contemporary life - like a visual diary of a generation caught somewhere between information overload, wanderlust and the search for orientation.

"The book weaves together Elm’s energetic snapshots and dreamlike landscapes into an original body of work that employs a raw yet playful photographic language. Through this approach, Elm reflects on life as he...

 

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Wednesday, May 20

"Moi et ma Bentley": An iconic figure in a pink CGI world – an art project by Dejan & Per

With “Moi et ma Bentley”, Dejan & Per present a visually precise and fully staged work positioned between automotive, fashion, and digital imagery.

At the center is a well-known, iconic-looking figure that deliberately plays with the codes of luxury, pop culture, and staging – set within a fully artificial environment. The project was realized as a full CGI & AI production and exists in the context of a free, artistic experiment.

Architecture, light, and materiality interlock with precision: reflections, surfaces, and the color palette create a hyperreal aesthetic. The work demonstrates how...

 

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Icon Zlatan is back! - Mattia Balsamini photographed the soccer star for EA GAMES, post-production was done by the high-end post-gamers at ONE HUNDRED BERLIN

Zlatan Ibrahimović is a living legend. You can currently see the Swedish former football star Zlatan Ibrahimović on the official cover of the EA SPORTS FC 26: Team of the Year (TOTY) Edition.

He was photographed by Mattia Balsamini, and post-production was handled by ONE HUNDRED BERLIN.

After retiring from professional football, Zlatan Ibrahimović made his illustrious return this season as an official Ultimate Team Icon in FC 26. This means that players can unlock Zlatan Ibrahimović as one of the legendary "Icon" cards (formerly "Icons" or "Legends") in the "Football Ultimate Team" (FUT) game mode and include him in their own virtual squad.

In January 2026, he was finally named the main face of the exclusive mid-season edition. Video games like EA SPORTS FC 26 are typically released in September. In January – right in the middle of the European football season (mid-season) – EA...

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Friday, June 5

ARENA HOMME+ pays tribute to world boxer Oleksandr Usyk - the tribute was photographed by Charlie Gray

Ukrainian Oleksandr Oleksandrovych Usyk is an exceptional boxer and one of the few to be successful in both the cruiserweight and heavyweight divisions.

Charlie Gray photographed the boxer for Arena Homme+ Summer/Autumn 2026 in vintage Stone Island.

Oleksandr Usyk has been a regular on Stone Island for years – jackets, hoodies, beanies, and more. The brand perfectly complements his sporty, minimalist, and slightly street style. The brand gained significant traction when Usyk began appearing at his major fights (such as his Wembley events) in custom-made Stone Island outfits for his ring walk...

 

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Tuesday, June 2

Formula 1 driver Charles Leclerc is the new global L'Oréal brand ambassador - Nicolas Valois photographed him for L'OREAL Paris

In April 2026, the cosmetics brand L'Oréal announced its partnership with the charismatic Ferrari Formula 1 driver Charles Leclerc. Leclerc is the face of the L'Oréal Men Expert grooming line as well as the brand's hair care and styling products.

Nicolas Valois photographed the official launch campaign images for the brand-new collaboration.

This partnership holds personal significance for Leclerc. His mother is a hair stylist, so L'Oréal products were a constant presence in his home throughout his childhood.

“I will always associate L’Oréal Paris with my mother. She is a hairdresser, so I...

 

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Welcome to the digital zoo of FABLE FX - now officially part of the prestigious ANALOG DIGITAL family

Sad apes, hyperactive bears, cheeky meerkats... The Swedish VFX studio FABLEfx specializes entirely in the creation and animation of digital animals and creatures. This Stockholm-based boutique studio focuses on photorealistic visual effects (VFX) in this field, achieving worldwide success.

FABLEfx boasts its own library of over 120 pre-made digital animal assets ("Digital Zoo") that can be used directly in productions. Sounds exciting? It is – we'll show you four high-end films from these creative Swedes.

The team covers the entire production process – from initial creature design and 3D modeling to lifelike animation, final rendering, and compositing. Their computer-generated (CG) animals and characters are already being used in feature films, commercials, and other media formats worldwide.

"With VFX experience since the 1990s, we are experts in Creature FX. Our Digital Zoo features...

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Friday, June 5

Icon Zlatan is back! - Mattia Balsamini photographed the soccer star for EA GAMES, post-production was done by the high-end post-gamers at ONE HUNDRED BERLIN

Zlatan Ibrahimović is a living legend. You can currently see the Swedish former football star Zlatan Ibrahimović on the official cover of the EA SPORTS FC 26: Team of the Year (TOTY) Edition.

He was photographed by Mattia Balsamini, and post-production was handled by ONE HUNDRED BERLIN.

After retiring from professional football, Zlatan Ibrahimović made his illustrious return this season as an official Ultimate Team Icon in FC 26. This means that players can unlock Zlatan Ibrahimović as one of the legendary "Icon" cards (formerly "Icons" or "Legends") in the "Football Ultimate Team" (FUT)...

 

VIEW STORY

Thursday, June 4

40 years of BONPRIX - and the Hamburg post-production company RETOUCHED-STUDIOS is celebrating with them!

Fashion retailer BONPRIX is ​​celebrating its 40th anniversary in 2026 with a comprehensive, three-month marketing campaign. Under the motto "Celebrating 40 in Style," the company is putting women over 40 where they belong: in the spotlight.

The campaign was photographed by Jana Gerberding, and the post-production was handled by the professionals at Hamburg-based RETOUCHED-STUDIOS.

Bonprix's campaign launched in mid-April 2026 in Germany and its core European markets. This was followed by out-of-home advertising and social media activations, and an event is currently planned in...

 

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Betina Du Toit directs South African-born, London-based Julia Campbell Gillies for PLAYBOY magazine

Model Julia Campbell Gillies has a long-standing creative partnership and friendship with photographer Betina du Toit. The two have frequently collaborated on fashion and art editorials. The editorial shown here was created for PLABOY magazine.

The shoot took place in New York City. Styling and production were done in collaboration with the creative studio Minimega. The shoot was published in late 2025.

Betina du Toit is represented by the agency LGA MGMT, Paris - London - NYC.

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Tuesday, June 9

'Streetstyle' for GLAMOUR NL - photographed by Laura Knipsael

Laura Knipsael's editorial for Glamour NL reinterprets the city as a backdrop for fashion shoots, combining accessories with often overlooked architecture. Fascinated by buildings considered too ordinary, too rough, or too imperfect, she uses these "casual" structures as a stage to explore contrasts and identity.

Clean lines, faded textures, and unexpected colors become part of the visual language. By embedding fashion in these raw urban environments, the images reveal a tension between elegance and ruggedness—transforming concrete, steel, and shadows into perfect sets.

The work celebrates...

 

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Friday, June 5

ARENA HOMME+ pays tribute to world boxer Oleksandr Usyk - the tribute was photographed by Charlie Gray

Ukrainian Oleksandr Oleksandrovych Usyk is an exceptional boxer and one of the few to be successful in both the cruiserweight and heavyweight divisions.

Charlie Gray photographed the boxer for Arena Homme+ Summer/Autumn 2026 in vintage Stone Island.

Oleksandr Usyk has been a regular on Stone Island for years – jackets, hoodies, beanies, and more. The brand perfectly complements his sporty, minimalist, and slightly street style. The brand gained significant traction when Usyk began appearing at his major fights (such as his Wembley events) in custom-made Stone Island outfits for his ring walk...

 

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Flasche leer - Mario Wagner illustrates for the magazine 'Deutsch perfekt' from the publisher ZEIT SPRACHEN

Mario Wagner illustrated the motifs shown here for the magazine 'Deutsch perfekt', a leading educational language magazine published by ZEIT SPRACHEN.

It combines current journalism with effective language training and is aimed at people who want to learn German as a foreign language (GFL) or deepen their knowledge. The articles in the magazine are divided into the Common European Framework of Reference for Languages ​​(CEFR) levels Easy (A2), Intermediate (B1), and Advanced (B2–C2).

Mario Wagner illustrated the popular 'Language Feature' section. In this section, the editors explain famous phrases, pop culture, colloquialisms, and historical quotes from the German-speaking world.

The collages draw on small vocabulary items firmly established in the German lexicon, such as the famous, grammatically creative rants of socceer trainer Giovanni Trapattoni ("Flasche leer" [=empty...

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Friday, June 5

Welcome to the digital zoo of FABLE FX - now officially part of the prestigious ANALOG DIGITAL family

Sad apes, hyperactive bears, cheeky meerkats... The Swedish VFX studio FABLEfx specializes entirely in the creation and animation of digital animals and creatures. This Stockholm-based boutique studio focuses on photorealistic visual effects (VFX) in this field, achieving worldwide success.

FABLEfx boasts its own library of over 120 pre-made digital animal assets ("Digital Zoo") that can be used directly in productions. Sounds exciting? It is – we'll show you four high-end films from these creative Swedes.

The team covers the entire production process – from initial creature design and 3D...

 

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Thursday, June 4

Selección Gastronómica 2025/2026 - TORRES IMPORT presents its catalogue 25/26, illustrated by Klas Fahlen

Since its founding in 1978, Torres Import has established itself as one of Spain's leading importers and distributors of gourmet and delicatessen products. With the "Selección Gastronómica 2025/2026" catalog, Torres Import showcases the diversity of its product range and underscores its commitment to providing gastronomic professionals with top-quality products.

Quality, origin, and culinary excellence are illustrated by Swedish illustrator Klas Fahlen.

His characteristic, playful style, featuring geometric shapes, warm colors, and expressive figures, lends the catalog its distinctive...

 

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Betina Du Toit directs South African-born, London-based Julia Campbell Gillies for PLAYBOY magazine

Model Julia Campbell Gillies has a long-standing creative partnership and friendship with photographer Betina du Toit. The two have frequently collaborated on fashion and art editorials. The editorial shown here was created for PLABOY magazine.

The shoot took place in New York City. Styling and production were done in collaboration with the creative studio Minimega. The shoot was published in late 2025.

Betina du Toit is represented by the agency LGA MGMT, Paris - London - NYC.

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Thursday, June 4

Margaux Brazhnyk is the beautiful face of the NICK FOUQUET FS26 campaign - photographed by Théo Gosselin

Nick Fouquet, a native New Yorker of French descent, founded his eponymous brand in Los Angeles in 2013. The now globally renowned hat label remains headquartered in Venice, California, where Nick opened his iconic flagship store in 2014.

His clients include such luminaries as Lady Gaga, Keith Richards, Pharrell Williams, David Beckham, Madonna, Jennifer Lopez, Tom Brady, Cara Delevingne, Brad Pitt, and Justin Bieber - to name just a few.

The current NICK FOUQUET SS26 campaign was photographed by Théo Gosselin featuring model Margaux Brazhnyk.

Margux Brazhnyk, originally from Ukraine, is a...

 

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Monday, June 1

Viva Mexico! - JULIA WALDMANN presents 'Centro Diaries II', part 2 of the personal work of photographer Chiara Bonetti, on gosee.news

Visiting a century-old café that still stands in the historic center of Mexico City and continues to welcome customers, as well as a typical Mexican apartment, photographer Chiara Bonetti captures the spirit of young Mexicans with her camera.

In cities like Mexico City, Guadalajara, and Monterrey, there is often a palpable sense of optimism and progress - startups, the creative industries, technology, and social media play a major role.

Younger generations are strongly connected to international trends - TikTok, Instagram, and YouTube shape fashion, music, and political debates. At the same...

 

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40 years of BONPRIX - and the Hamburg post-production company RETOUCHED-STUDIOS is celebrating with them!

Fashion retailer BONPRIX is ​​celebrating its 40th anniversary in 2026 with a comprehensive, three-month marketing campaign. Under the motto "Celebrating 40 in Style," the company is putting women over 40 where they belong: in the spotlight.

The campaign was photographed by Jana Gerberding, and the post-production was handled by the professionals at Hamburg-based RETOUCHED-STUDIOS.

Bonprix's campaign launched in mid-April 2026 in Germany and its core European markets. This was followed by out-of-home advertising and social media activations, and an event is currently planned in Hamburg.

Forty years – naturally, there are plenty of discounts and contests, as well as limited-edition products and branded shipping packaging.

“Our anniversary is much more than just a reason to celebrate. Above all, it’s an opportunity to show our customers how important they are to us. That’s why we’re...

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Tuesday, June 2

The Thalia Theater Hamburg celebrates its relaunch under artistic director Sonja Anders - we show you the actor portraits by photographer Benne Ochs

The Thalia Theater in Hamburg is one of the most prestigious and progressive theaters in the German-speaking world. Since Sonja Anders took over as artistic director, the historic building on Alstertor has experienced a powerful artistic revival, radically shifting its focus to the pressing issues of our time.

Photographer Benne Ochs portrayed the Thalia Theater's acting company for the renowned theater's current campaign.

In Hamburg, the Thalia Theater operates two completely different venues: The Main Stage (Alstertor) offers a monumental auditorium with around 1,000 seats for large-scale,...

 

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Tuesday, June 2

Revisited: Klarna x DFB Women’s Euro campaign - photographed by KROSNY

After football comes more football... Financial services provider Klarna is an official partner of the German Women's National Team (DFB) and supports the team at major tournaments. The slogan "Together. With more room to maneuver." stands for community, flexibility, and the promotion of women's football.

The Klarna x DFB Women's National Team marketing campaign was launched just in time for the UEFA Women's EURO 2025. It marked the expansion of Klarna's DFB sponsorship to include the women's team.

The campaign visuals were photographed by Krosny.

The Klarna Card was the central focus –...

 

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