Berlin is increasingly finding its own fashion identity – thanks in part to the dedicated work of the Berliner Salon, which, for the past ten years, has been promoting German fashion design under the leadership of Christiane Arp and Marcus Kurz. The current issue of ACHTUNG Magazine (No. 49: Fashion as Opposition) features a large section dedicated to the Berliner Salon, showcasing the diversity and quality of young German designers. The editorial, staged by Ralph Mecke at the Gemäldegalerie Berlin, places the latest collections in a fascinating dialogue with the art of the great masters – a play between old and new that not only impresses visually but also raises questions about clothing, gender, and self-presentation.

RECOM was responsible for the aesthetic finishing. With great sensitivity to light, texture, and mood, the team enhanced the visual power of the fashion photographs – while preserving the authenticity of the staging.

The RECOM team from the Berlin, Hamburg, and Stuttgart offices will also be exhibiting at UPDATE this year.

 
05.05.2025 show complete article

UBER is the new media partner for London Gatwick. This collaboration brings practical improvements that make traveling from the UK’s second-largest airport smoother than ever. NICK MEEK captured the UBER x LONDON GATWICK campaign in his unmistakable style for Mother London, with post-production handled by RECOM.

With the message “You’re almost there,” UBER highlights that travelers can use the app not only to book rides but also train and coach connections. To mark the launch of the partnership, over 2,500 branded assets were installed across London Gatwick – all designed by the creative agency Mother. The visuals tap into relatable travel moments and the comforting sense of being nearly at your destination. The campaign will remain in place at the airport until the end of 2027.

Photographer: Nick Meek
Chief Creative Officer: Felix Richter
Executive Creative Director: Martin Rose
Creative Director: Anthony Montagne & Oli Rimoldi
Creative: Jack Willoughby & Serhan Asim
Design Director: Mike Mercer Brown
Designer: Talveer Uppal
Account Management: Nick Owen, Fran Suffling, Eleni Xenidou, Marina West
Production Director: Jen Price-Thomas
Retouching: RECOM 

 
05.05.2025 show complete article

Today we're sending you a newsletter preview of the upcoming UPDATE 25. For many of you, the UPDATE SALON is a day packed with conversations, impressions, inspiration,... accompanied by goodies, giveaways, postcards, snacks, and the occasional glass of champagne or coffee.

What seems so easy requires a lot of organization in advance. You have to find a date, secure exhibitors, inspire creatives, and continuously coordinate with the venue. Interviews are conducted, visitors are accredited, exhibitor requests are recorded, and so on... anyone who has ever organized an event knows what we're talking about.

We're all the more pleased by the overwhelming positive feedback, especially in these turbulent and challenging times. Listing all the people and agencies we're looking forward to seeing would be beyond the scope here. That's why we're featuring some examples of visitors and exhibitors in our UPDATE SPECIAL to give you a feel for our favorite event.

We'll see you on May 16th in Berlin! If you'd like to get accredited spontaneously, click on the link.

GoSee : gosee.news/register/update + UPDATE.Salon

 
24.04.2025 show complete article